98-7667. Food Labeling: Nutrient Content Claims, Definition of Term: Healthy  

  • [Federal Register Volume 63, Number 57 (Wednesday, March 25, 1998)]
    [Rules and Regulations]
    [Pages 14349-14355]
    From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
    [FR Doc No: 98-7667]
    
    
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    DEPARTMENT OF HEALTH AND HUMAN SERVICES
    
    Food and Drug Administration
    
    21 CFR Part 101
    
    [Docket Nos. 91N-384H and 95P-0241]
    RIN 0910-AA19
    
    
    Food Labeling: Nutrient Content Claims, Definition of Term: 
    Healthy
    
    AGENCY: Food and Drug Administration, HHS.
    
    ACTION: Final rule.
    
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    SUMMARY: The Food and Drug Administration (FDA) is revising its food 
    labeling regulations by amending the definition of the term ``healthy'' 
    to permit certain processed fruits and vegetables and enriched cereal-
    grain products that conform to a standard of identity to bear this 
    term. This action is being taken to provide consumers with information 
    that will assist them in achieving their dietary goals. This action 
    also responds to petitions submitted to the agency by the American 
    Frozen Food Institute (AFFI), the National Food Processors Association 
    (NFPA), and the American Bakers Association (ABA).
    
    EFFECTIVE DATE:  March 25, 1998.
    
    FOR FURTHER INFORMATION CONTACT: Loretta A. Carey, Center for Food 
    Safety and Applied Nutrition (HFS-158), Food and Drug Administration, 
    200 C St. SW., Washington, DC 20204, 202-205-5099.
    
    SUPPLEMENTARY INFORMATION:
    
    I. Background
    
        In the Federal Register of May 10, 1994 (59 FR 24232), FDA 
    published a final rule entitled ``Food Labeling: Nutrient Content 
    Claims, Definition of Term: Healthy'' (hereinafter referred to as ``the 
    healthy final rule''), which established a definition for the use of 
    the implied nutrient content claim ``healthy'' under the Federal Food, 
    Drug, and Cosmetic Act, as amended by the Nutrition Labeling and 
    Education Act of 1990 (the NLEA). The regulation permits the use of the 
    term ``healthy'' and its derivatives on the labels of individual foods, 
    main dishes, and meal products that are particularly useful, because of 
    their nutrient profile, in assisting consumers to construct a diet that 
    conforms to current dietary guidelines.
        The definition for ``healthy'' in Sec. 101.65(d) (21 CFR 101.65(d)) 
    provides that an individual food, main dish, or meal product may bear 
    this term if: (1) It is ``low'' in fat and saturated fat; (2) its 
    content of sodium and cholesterol does not exceed the levels for these 
    nutrients established in the definition; and (3) it contributes at 
    least 10 percent of the Reference Daily Intake (RDI) or Daily Reference 
    Value (DRV) of 1 or more of the following nutrients: Vitamin A, vitamin 
    C, calcium, iron, protein, or fiber (that is, the food must be a ``good 
    source'' of one or more of these six nutrients). In addition, the 
    definition provides that a food can be fortified to meet the 10 percent 
    nutrient contribution requirement if the fortification is done in 
    accordance with the agency's fortification policy in Sec. 104.20 (21 
    CFR 104.20). The definition further provides that raw fruits and 
    vegetables are exempt from the 10 percent nutrient contribution 
    requirement and may bear the term provided they meet the other 
    requirements.
        Following publication of the healthy final rule, three trade 
    associations, AFFI, NFPA, and ABA, submitted petitions to FDA (Docket 
    Nos. 91N-384H/PRC1, 91N-384H/PRC2, and 95P-024, respectively) 
    requesting that the agency amend the definition of ``healthy.''
        Two of the petitioners, AFFI and NFPA, requested that FDA 
    reconsider its decision to exempt only raw fruits and vegetables from 
    the 10 percent nutrient contribution requirement. Both petitioners 
    argued that precluding certain processed fruits and vegetables from 
    bearing the term ``healthy,'' especially when they are nutritionally 
    equivalent to raw fruits and vegetables, would undermine the intent of 
    the definition for ``healthy,'' which is to assist consumers to 
    construct a diet that conforms to current dietary guidelines. AFFI 
    further argued in their petition that the blanching and freezing 
    processes do not significantly change the nutrient profile of frozen 
    fruits and vegetables. In support of this argument, AFFI presented data 
    to FDA comparing nutrient profiles of various raw and frozen fruits and 
    vegetables, single ingredient versions of the same fruits and 
    vegetables.
        The third petition, submitted by ABA, requested that the agency 
    amend the definition of ``healthy'' to permit the claim on enriched 
    cereal-grain products that conform to the standards of identity in part 
    136, 137, or 139 (21 CFR part 136, 137, or 139) and bread that conforms 
    to the standard of identity for enriched bread in 21 CFR 136.115, 
    except that it contains whole wheat or other grain products not 
    permitted under that standard. ABA argued that most nutritional 
    authorities agree that grain products play a central role in a healthy 
    diet. In fact, the petitioner argued, precluding enriched cereal-grain 
    products from bearing a ``healthy'' claim was inconsistent with the 
    basis of the ``healthy'' claim because these foods are particularly 
    helpful in assisting consumers to construct a diet that conforms to 
    current dietary guidelines.
        Having considered the arguments raised in the petitions, the agency 
    tentatively concluded in the Federal Register of February 12, 1996 (61 
    FR 5349), (hereinafter referred to as ``the 1996 healthy proposal''), 
    that certain frozen fruit and vegetable products and enriched cereal-
    grain products that conform to a standard of identity should not be 
    barred from using the term ``healthy'' because these foods can be 
    particularly useful in assisting consumers in achieving dietary goals. 
    Accordingly, in that document, FDA proposed to amend the definition of 
    ``healthy'' to allow frozen fruit and vegetable products comprised 
    solely of fruits and vegetables, and enriched grain products that 
    conform to a standard of identity in part 136, 137, or 139, that do not 
    contain 10 percent of vitamin A, vitamin C, calcium, iron, protein, or 
    fiber, but otherwise meet the requirement of the ``healthy'' 
    definition, to bear the term.
        Interested parties were given until April 29, 1996, to comment. FDA 
    received approximately 100 letters in response to the proposal, each 
    containing one or more comments, from industry, trade organizations, 
    consumers, consumer interest groups, and academia. The comments 
    generally supported the proposal. Several comments addressed issues 
    outside the scope of the proposal (e.g., changing the 10 percent 
    nutrient contribution requirement to a 5 percent requirement, revising 
    the nutrient contribution requirement so that it is based on the 
    caloric contribution of the food, and changing the word ``enriched'' to 
    ``partially restored'') and they will not be discussed here. A number 
    of comments suggested modifications and revisions in various provisions 
    of the proposal. A summary of these comments and the agency's responses 
    follow:
    
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    II. Comments and Agency Response
    
    A. General Comments
    
        1. One comment that supported the concept of extending use of the 
    ``healthy'' claim to processed fruits and vegetables and enriched grain 
    products contended that the exemption approach is both discriminatory 
    and piecemeal and that a new regulation providing a rational and 
    consistent approach should be issued.
        Similarly, another comment stated that the 1996 healthy proposal 
    would lead to inequity in the marketplace and confuse consumers. The 
    comment asserted that the agency is creating ``regulatory chaos'' by a 
    desire to fix a problem that in reality does not exist under the 
    current regulations. The comment suggested that the importance of 
    fruits and vegetables as part of a healthy diet, whether they are raw, 
    frozen, or canned, can be highlighted on product labels under the 
    existing regulation even if no exemption to the good source requirement 
    is included in the rule. For example, fruit and vegetable products 
    ineligible to bear the term ``healthy'' may bear information on general 
    dietary guidance that promotes consumption of fruit and vegetable 
    products as part of an overall healthy diet. Such language, in the 
    absence of an expressed or implied claim, would not require the food 
    bearing the label to meet the requirements of the ``healthy'' claim. 
    The comment further asserted that the only thing the current regulation 
    would prevent is the use of the word ``healthy'' in a nutritional 
    context on the label to indicate that the food is, in and of itself, 
    ``healthy.'' Neither of these comments, however, presented any 
    alternative approaches that the agency had not considered when it first 
    established the definition for ``healthy.''
        The agency appreciates the concerns raised in the comments 
    regarding the regulatory approach the agency is taking in this 
    rulemaking in amending the definition of ``healthy.'' Still, it is not 
    persuaded that this approach is discriminatory and will create 
    regulatory chaos. To the contrary, by extending this exemption to other 
    fruit and vegetable products and to enriched cereal-grain products that 
    conform to a standard of identity, the agency will permit the 
    ``healthy'' claim on products that are particularly helpful in 
    assisting consumers to achieve dietary goals yet are currently 
    precluded from bearing the claim because they do not contain at least 
    10 percent of the subject nutrients, and in many cases cannot be 
    reformulated to do so. The agency believes that a failure to provide 
    for these foods to bear ``healthy'' would decrease the utility of the 
    claim in assisting consumers in achieving dietary goals. Therefore, the 
    agency concludes that the approach it is taking in amending the 
    definition of ``healthy'' in this rulemaking is equitable, consistent 
    with dietary guidelines, and unlikely to confuse consumers regarding 
    use of the term ``healthy.''
        In addition, the approach that FDA is taking in this final rule is 
    similar to the approach that it took in establishing the definition of 
    ``healthy'' for seafood and game meats. As discussed in the 1996 
    healthy proposal, FDA adopted different provisions for the use of the 
    term ``healthy'' on raw, single ingredient seafood and game meat 
    products with regard to the amount of fat, saturated fat, and 
    cholesterol. FDA established different provisions for these foods 
    because, in part, they would not qualify for the claim if held to the 
    criteria of being ``low fat'' and ``low saturated fat'' because they 
    are inherently higher in fat and in saturated fat than many other 
    foods, yet some are recommended by the Surgeon General and the Food and 
    Nutrition Board as foods to include in a healthy diet. In this 
    document, FDA is relying on the same general concept on which it based 
    its decision to provide alternative criteria for raw, single ingredient 
    seafood and game meats. Namely, the agency would consider it 
    inappropriate if the requirements in the definition of ``healthy'' 
    precluded use of the claim for fruits and vegetables and cereal-grain 
    products, which play such an important role in the diet and that 
    dietary guidelines recommend be included in a healthy diet, especially 
    in cases where manufacturers do not have the flexibility to reformulate 
    the food to qualify it to bear the claim. This regulatory approach 
    ensures that the term ``healthy'' is used in a way that enables 
    consumers to have confidence that the foods that bear this term will in 
    fact be particularly useful in constructing diets that conform to 
    dietary guidelines.
        The agency acknowledges that products described in the latter 
    comment do have other claims available to them. However, the fact that 
    these products have other claims available to them is not an adequate 
    basis for the agency to find that they should be precluded from bearing 
    the term ``healthy.'' The agency believes that the more compelling 
    argument is that in cases where the frozen or canned version of the 
    fruit or vegetable is nutritionally comparable to the raw version of 
    the same fruit or vegetable, and it is as beneficial as the raw 
    version, they should be eligible to bear the ``healthy'' claim under 
    the same conditions as the raw version. Furthermore, consumers should 
    be informed that these foods serve as appropriate and useful 
    alternatives to raw fruits and vegetables in assisting them in 
    achieving their dietary goals.
    
    B. Single Ingredient Fruit and Vegetable Products
    
        The data that AFFI presented in supplemental comments to its 
    petition comparing nutrient profiles of various raw fruits and 
    vegetables and frozen, single ingredient versions of the same fruits 
    and vegetables indicated that frozen fruits and vegetables generally 
    are nutritionally comparable to raw fruits and vegetables. This 
    indication is consistent with the agency's review of literature 
    comparing raw fruits and vegetables to frozen and canned fruits and 
    vegetables (Ref. 1). Based on a preliminary review of the AFFI data, 
    the agency tentatively concluded in the 1996 healthy proposal that 
    frozen, single ingredient fruits and vegetables should not be barred 
    from bearing the term ``healthy'' because they are nutritionally 
    comparable to raw fruits and vegetables. Moreover, like raw fruits and 
    vegetables, they can contribute significantly to a healthy diet and to 
    achieving compliance with dietary guidelines. Thus, the agency proposed 
    to amend Sec. 101.65(d)(2)(iv) to exempt frozen, single ingredient 
    fruit and vegetable products and mixtures of frozen, single ingredient 
    fruit and vegetable products from the 10 percent nutrient contribution 
    requirement.
        2. Some comments were opposed to exempting frozen, single 
    ingredient fruit and vegetable products and mixtures of frozen, single 
    ingredient fruit and vegetable products from the 10 percent nutrient 
    contribution requirement because, the comments contended, frozen, 
    single ingredient fruits and vegetables were nutritionally inferior to 
    the raw fruits and vegetables. These comments argued that allowing 
    manufacturers to label their products as ``healthy'' when the food did 
    not contain 10 percent of one of the six listed nutrients was not a 
    good idea because of the way that frozen fruits and vegetables were 
    processed (e.g., blanching, trimming, washing, chopping, and freezing). 
    One of these comments asserted that frozen food products are not 
    comparable to raw food products because frozen products tend to 
    diminish in quality during transportation and storage due to 
    temperature changes. The comment contended, therefore, that frozen 
    fruit and vegetable products should bear the term ``healthy'' only when 
    they meet all
    
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    the requirements of the claim, including the 10 percent nutrient 
    contribution requirement.
        Many of the comments supported the proposal to exempt frozen, 
    single ingredient fruit and vegetable products and mixtures of frozen, 
    single ingredient fruit and vegetable products from the 10 percent 
    nutrient contribution requirement. They agreed that these foods are 
    nutritionally comparable to raw fruits and vegetables, can be used 
    interchangeably in the diet with raw fruits and vegetables, can make a 
    significant contribution to achieving dietary compliance, and the 
    absence of a claim on frozen versions of a raw product that bears a 
    claim could be misleading. In addition, the comments noted that the 
    appearance of the ``healthy'' claim on frozen, single ingredient fruits 
    and vegetables communicates something broad, powerful, and positive 
    about the described food consistent with its role in achieving 
    compliant diets and, therefore, would contribute to a balanced and 
    healthful diet by encouraging increased consumption of these products 
    in accordance with dietary guidelines.
        The agency disagrees with the first comments. While those comments 
    stated that frozen food products are nutritionally inferior to raw 
    fruits and vegetables, they did not provide the agency with any data or 
    other information to support their position or to cause the agency to 
    reconsider its tentative conclusion that frozen, single ingredient 
    fruits and vegetables are nutritionally comparable to raw fruits and 
    vegetables and can be used interchangeably in the diet.
        In efforts to evaluate the nutrient content of frozen fruits and 
    vegetables compared to that of raw fruits and vegetables, the agency 
    reviewed both the AFFI's supplemental data and similar data from the 
    U.S. Department of Agriculture (USDA) (Ref. 2). The nutrient profiles 
    of selected raw fruits and vegetables and frozen, single ingredient 
    versions of the same fruits and vegetables revealed relatively 
    equivalent nutrient profiles. The data reviewed by the agency did not 
    support the argument raised in the comments that blanching and/or 
    freezing fruits and vegetables generally reduces their nutrient 
    content. In fact, some data showed that the nutrient content level for 
    certain nutrients was higher in the frozen version of the food than in 
    the raw version of the food. This is probably attributable to the fact 
    that unprocessed (i.e., raw) fruits and vegetables may lose some of 
    their nutrients over time under certain storage conditions (Ref. 1). 
    Further, both sets of data supported the argument raised by the 
    petitioners that frozen fruits and vegetables have comparable 
    nutritional profiles when compared to the raw version. Therefore, the 
    agency continues to believe that single ingredient frozen fruits and 
    vegetables are nutritionally the same as raw fruits and vegetables. 
    Moreover, these foods can contribute significantly to a healthy diet 
    and to achieving compliance with dietary guidelines, even if particular 
    products do not meet the 10 percent nutrient contribution requirement.
        Further, based on these data, the agency concludes that because 
    single ingredient, frozen fruit or vegetable products are nutritionally 
    comparable to the raw versions, they would likely have the same 
    inherent beneficial effects as the raw version. Precluding such foods 
    from bearing the term ``healthy'' could undermine an important element 
    of current dietary guidance, as well as the basis for the ``healthy'' 
    claim that is to assist consumers in constructing a diet that conforms 
    to dietary guidelines. Consumers should be informed, moreover, that 
    these foods serve as appropriate and useful alternatives to raw fruits 
    and vegetables in constructing diets consistent with current dietary 
    recommendations even if the products do not meet the 10 percent 
    nutrient contribution requirement. Therefore, the agency concludes that 
    such foods should not be barred from bearing the term ``healthy.'' 
    Accordingly, the agency is amending Sec. 101.65(d) to exempt frozen, 
    single ingredient fruit and vegetable products and mixtures of frozen, 
    single ingredient fruits and vegetables from the 10 percent nutrient 
    contribution requirement.
    
    C. Multi-Ingredient Fruit and Vegetable Products
    
        As discussed in the 1996 healthy proposal (61 FR 5349 at 5352), FDA 
    tentatively concluded that providing an exemption for multi-ingredient 
    fruit and vegetable products would be inconsistent with current dietary 
    recommendations and, consequently, inconsistent with the basis of the 
    ``healthy'' claim because such foods may increase the consumption of 
    certain undesirable nutrients and decrease consumption of 
    micronutrients. Thus, FDA did not propose to extend the exemption to 
    multi-ingredient fruit and vegetable products composed of ingredients 
    other than fruits or vegetables that do not contain at least 10 percent 
    of one of the six listed nutrients.
        3. Two comments requested that the agency reconsider its tentative 
    position regarding the eligibility of multi-ingredient fruit and 
    vegetable products (i.e., products that contain added oils, sodium, 
    sauces, syrups, or similar ingredients) to bear the term ``healthy'' 
    when the food did not meet the 10 percent nutrient contribution 
    requirement. One comment contended that if a product contains minimal 
    amounts of these added ingredients and the levels of fat, saturated 
    fat, cholesterol, or sodium are not significantly increased, then the 
    product should be granted an exemption. The comment opined that the 
    addition of insignificant amounts of these nutrients should not cause 
    the product to be inconsistent with the purpose of the ``healthy'' 
    claim or incompatible with current dietary guidelines. The other 
    comment argued that multi-ingredient fruit and vegetable products will 
    likely be better tasting when compared to fruit and vegetable products 
    without these ingredients and, therefore, are more likely to be 
    selected by consumers in their efforts to meet the public health goal 
    of increasing fruit and vegetable consumption.
        The agency is not persuaded by these comments that multi-ingredient 
    fruit and vegetable products with added oils, sodium, sauces, syrups, 
    or similar ingredients should be exempt from the 10 percent 
    requirement. These foods do not have the same nutrient profile as 
    fruits or vegetables not containing these added ingredients and 
    therefore, have the potential, when used interchangeably in the diet 
    with such fruits or vegetables, of increasing the dietary intake of 
    substances that dietary guidelines recommend be decreased. Consumers 
    who rely on the appearance of the term ``healthy'' to construct a diet 
    consistent with current dietary recommendations could be misled to 
    believe that multi-ingredient fruit and vegetable products with added 
    oils, sodium, sauces, syrups, or similar ingredients are just as useful 
    and helpful as raw and single ingredient fruits and vegetables in 
    achieving dietary goals, when in fact, they could increase dietary 
    intake of less desirable nutrients. Furthermore, the usefulness of a 
    food labeled ``healthy'' is not based on how it compares to a similar 
    food (for example, in taste), but on how, because of its nutrient 
    profile, it contributes to achieving a total diet consistent with 
    dietary recommendations.
        The agency notes that the comment suggested minimal or 
    insignificant amounts of these ingredients be permitted. The comments, 
    however, did not provide a basis on which the agency could establish a 
    minimal or insignificant amount. The agency notes,
    
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    however, that manufacturers should be advised that fruit and vegetable 
    products composed of ingredients other than fruits or vegetables can be 
    formulated and fortified in accordance with Sec. 104.20 to meet the 10 
    percent contribution requirement, and, when so formulated, a food that 
    meets the nutrient contribution requirement as well as the other 
    requirements of the claim can bear the term ``healthy.'' Accordingly, 
    FDA is not exempting multi-ingredient fruit and vegetable products that 
    contain added oils, sodium, sauces, syrups, or similar ingredients from 
    the 10 percent nutrient contribution requirement. As discussed below, 
    however, certain nonnutritive ingredients (i.e., ingredients that do 
    not change the levels of macro or micronutrients in the food) may be 
    added under certain conditions.
        4. One comment stated that products that meet the standard of 
    identity for fruit, fruit juices, and fruit products (e.g., applesauce) 
    should also be exempt from the 10 percent nutrient contribution 
    requirement. The comment stated that these products contribute to 
    healthful diets. The comment contended that discriminating against 
    apple products, in particular, would confuse consumers and discourage 
    them from consuming fruit products such as apple slices and apple 
    juice. The comment cited no basis for exempting these foods other than 
    the fact that some of the foods cited in the comment met a standard of 
    identity. The comment did not provide any data or other information to 
    suggest which of these products were currently prohibited from bearing 
    the ``healthy'' claim.
        Nevertheless, the agency considered it prudent to review the 
    standards of identity to ensure that fruit products conforming to a 
    standard of identity that are particularly helpful in assisting 
    consumers in constructing diets consistent with dietary guidelines are 
    not unfairly precluded from bearing the term because of the provisions 
    in the standard. Several standards of identity governing fruit products 
    permit the optional fortification of one or more of the six listed 
    nutrients at levels sufficient to meet the 10 percent nutrient 
    contribution requirement. There are fruit products under standards of 
    identity that do not provide for fortification, that are consistent 
    with the basis of the ``healthy'' claim, and that are not covered by 
    the exemptions issued in this final rule. The agency reviewed USDA's 
    database (Ref. 2) to determine whether these fruit products' nutrient 
    profiles preclude them from bearing the term. Based on this review, the 
    agency determined that these foods have nutrient profiles that would 
    allow them to bear the term ``healthy'' even under the current 
    regulations without an exemption. The agency therefore concludes that a 
    general exemption for fruit products governed by the standards of 
    identity is not warranted.
    
    D. Canned and Processed Fruit and Vegetable Products
    
        The agency stated in the 1996 healthy proposal (61 FR 5349 at 5352) 
    that if appropriate data were submitted, the agency was prepared to 
    extend the exemption from the 10 percent nutrient contribution 
    requirement to other single ingredient processed fruit and vegetable 
    products. The agency solicited comments and data on the effects of 
    other types of processing (e.g., drying and canning) and on how these 
    processes affect the nutritional profile of fruits and vegetables.
        5. Three comments requested that the agency exempt canned fruits 
    and vegetables from the minimum nutrient contribution requirement. In 
    support of this request, one of the comments contained data comparing 
    the nutrient profiles of canned fruits and vegetables to raw and frozen 
    versions of the fruits and vegetables.\1\ This comment stated that an 
    exemption should be granted for a broad category of fruit and vegetable 
    products, including canned varieties packed in a medium that may 
    contain other ingredients such as water, spices, flavors, or other 
    additives that do not weaken the requirement that the food be composed 
    solely of fruits and vegetables, for the purpose of bearing the 
    ``healthy'' claim.
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        \1\ The data submitted to the agency were presented in three 
    appendices, A, B, and C. The Appendix A data directly compared 
    nutrient levels of several versions of the subject fruit or 
    vegetable, including raw, frozen, and canned. The Appendix B data 
    compared nutrient levels before and after heating of each version of 
    the fruit or vegetable (i.e., nutrient levels of frozen products 
    were compared to nutrient levels of frozen products that had been 
    heated). Appendix C contained data comparing nutrient profiles of 
    raw products that had been cooked with other versions of the fruit 
    or vegetable that were either cooked or uncooked.
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        The agency has considered the requests made in the comments as well 
    as reviewed the data submitted in each of the appendices. The data in 
    Appendix A were obtained from laboratory analysis and directly compared 
    nutrient levels of raw and processed versions of the subject fruit or 
    vegetable on a per 100-gram basis. The agency considers the data in 
    Appendix A to be the most relevant in terms of demonstrating the 
    effects of canning on the nutritional profile of fruits and vegetables. 
    The data in Appendix A show that fruits and vegetables that are 
    subjected to freezing and canning processes generally maintain nutrient 
    levels comparable to the raw version. These data were collected nearly 
    2 decades ago and may not be reflective of current canning technology 
    and its effect on nutrient levels, however. Consequently, the agency 
    reviewed the literature to assess: (1) Whether current canning 
    technologies differ significantly from those used 20 years ago; and (2) 
    if so, whether use of these current technologies results in processed 
    fruits or vegetables with significantly altered nutrient levels as 
    compared to the raw version.
        This review indicates that any improvements in canning technologies 
    that have occurred over the last 20 years have not significantly 
    altered nutrient levels in canned foods when compared to raw food (Ref. 
    3). Consequently, the agency concludes that canned, single ingredient 
    fruit and vegetable products generally have comparable nutrient 
    profiles to the raw and frozen versions of the fruit and vegetable. 
    Accordingly, the agency is revising proposed Sec. 101.65(d)(2)(iv) to 
    include canned, single ingredient fruit and vegetable products in the 
    list of foods that are exempt from the 10 percent nutrient contribution 
    requirement. In deciding to extend this exemption to canned, single 
    ingredient fruit and vegetable products, the agency is acknowledging 
    that these products are nutritionally comparable to, and as beneficial 
    as, raw fruits and vegetables and, therefore, can be used 
    interchangeably in the diet with raw fruits and vegetables. 
    Consequently, these products, like frozen, single ingredient fruits and 
    vegetables, should be permitted to bear the ``healthy'' claim under the 
    same conditions as raw fruits and vegetables. Moreover, canned, single 
    ingredient fruits and vegetables, like raw and frozen, single 
    ingredient fruits and vegetables, can be particularly helpful in 
    assisting consumers in achieving dietary goals and should not be 
    precluded from bearing a ``healthy'' claim.
        Furthermore, the agency is concerned that an inappropriate message 
    could be sent to consumers if a ``healthy'' claim were permitted to 
    appear on the raw or frozen version of the fruit or vegetable product 
    but were precluded from appearing on the canned version. Such a 
    situation might not only confuse consumers, it would also be 
    inconsistent with the 1995 Dietary Guidelines. These guidelines state 
    that ``the availability of fresh fruits and vegetables varies by season 
    and region of the country, but frozen and canned vegetables ensure a 
    plentiful supply of these healthful foods throughout the
    
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    year.'' The guidelines therefore recognize that canned as well as 
    frozen fruits and vegetables can be used interchangeably in the diet 
    with, and are just as helpful as, raw fruits and vegetables. Moreover, 
    consumers should be informed that these foods serve as appropriate and 
    useful alternatives to raw fruits and vegetables in assisting them in 
    achieving their dietary goals.
        In response to the request that the agency permit the addition of 
    ingredients such as water, spices, flavors, or other additives, the 
    agency would not object to the addition of ingredients that do not 
    change the level of macro or micronutrients in the food because fruits 
    or vegetables with such added ingredients would be nutritionally 
    comparable to the raw version and can be used interchangeably in the 
    diet with raw versions. On the one hand, the addition of oils, sodium, 
    sauces, syrups, and other ingredients that could change the level of 
    nutrients, as compared to raw foods, could increase the consumption of 
    undesirable nutrients beyond that of the raw version, as well as imply 
    that these products have nutritional profiles comparable to the raw 
    version, when in fact they do not. Consequently, the agency finds no 
    basis on which fruit and vegetable products with added oils, sauces, 
    sodium, and syrups should be exempt from the 10 percent requirement. On 
    the other hand, fruit and vegetable products that have nonnutritive 
    added ingredients (such as water, spices, or flavors) maintain 
    comparable nutrient profiles to the raw versions, and, therefore, 
    should be permitted to bear the claim under the same conditions as the 
    raw versions. Accordingly, the agency is amending Sec. 101.65(d)(2)(iv) 
    from the proposal to clarify that foods comprised solely of fruits and 
    vegetables may have added ingredients such as water, spices, flavors or 
    other additives that do not change the level of nutrients in the food. 
    This change from the proposal substantially lengthens the description 
    of the exemption for frozen and canned single ingredient fruits and 
    vegetables. The agency has therefore placed the exemptions to the 10 
    percent nutrient contribution requirement at the end of 
    Sec. 101.165(d)(2)(iv), paragraphs A through C. In addition, the agency 
    has deleted the phrase ``per labeled serving,'' an error in the 
    proposed codified language, from the final codified language so that 
    the description of the 10 percent nutrient contribution itself conforms 
    to the preexisting codified description in Sec. 101.165(d)(2)(iv).)
        6. A few comments opposed exempting canned fruits and vegetables 
    from the 10 percent nutrient contribution requirement because, the 
    comments argued, some canned fruits and vegetables are high in sugar 
    and salt and should not bear the term ``healthy.''
        While the agency appreciates the concerns raised in the comments, 
    the agency notes that it is not, in this rulemaking, providing an 
    exemption for foods containing ingredients that would increase the 
    amount of sugar or salt beyond that occurring in the raw version of the 
    fruit or vegetable. The agency points out, however, that not granting 
    an exemption to these foods would not prohibit fruits and vegetables 
    with added sugar or salt from bearing the ``healthy'' claim because 
    such foods that contain 10 percent or more of one of the six listed 
    nutrients, and otherwise meet the requirements for the claim, are not 
    precluded from bearing the claim.
    
    E. Enriched Cereal Grain Products
    
        In the 1996 healthy proposal, FDA proposed to amend the definition 
    of ``healthy'' in Sec. 101.65 to exempt enriched cereal-grain products 
    that conform to a standard of identity in part 136, 137, or 139 from 
    the 10 percent nutrient contribution requirement. This exemption is 
    justified because foods made in accordance with these standards are 
    precluded from meeting the 10 percent nutrient contribution requirement 
    and because they are the types of food that meet the basis of the 
    ``healthy'' definition and are recommended in dietary guidelines. Foods 
    labeled with the term ``healthy'' should be those that can be used to 
    achieve a total diet that conforms to current dietary recommendations 
    (see 58 FR 2944 at 2946, January 6, 1993). Current dietary guidelines 
    recommend 6 to 11 servings of breads, cereals, rice, and pasta per day. 
    Because most Americans do not achieve 6 to 11 servings per day, 
    increased consumption of grain products is also recommended in dietary 
    guidelines. The appearance of a ``healthy'' claim on enriched cereal-
    grain products would likely encourage consumers to select these 
    products as part of a healthy diet. Furthermore, precluding 
    standardized enriched cereal-grain products from bearing the term 
    ``healthy'' may confuse consumers because they might incorrectly regard 
    such products as not particularly beneficial in achieving diets 
    consistent with dietary guidelines.
        Comments responding to this issue (with the exception of comment 7, 
    in section II.E of this document) supported FDA's proposal, and stated 
    that permitting a ``healthy'' claim on enriched cereal-grain products 
    would likely encourage consumers to select these products as part of a 
    healthy diet. Accordingly, FDA is amending the definition of the term 
    ``healthy'' in Sec. 101.65(d)(2)(iv) as proposed to exempt enriched 
    grain products that conform to a standard of identity in part 136, 137, 
    or 139 from the 10 percent nutrient contribution requirement.
        7. Two comments opined that the healthy claim should be reserved 
    only for breads that contain flour that is 50 percent whole grain. The 
    comments contended that breads that are made from enriched flour and do 
    not contain at least 50 percent whole grain flour should not be labeled 
    as ``healthy.'' The comments further contended that valuable nutrients 
    such as the B-vitamins, vitamin E, dietary fiber, and minerals are not 
    adequately supplied in enriched flour.
        The agency disagrees with these comments. While the agency 
    recognizes that during the milling process of wheat, the B-vitamins, 
    vitamin E, dietary fiber and certain minerals may be lost, the 
    enrichment requirement in the standards of identity restores several of 
    these nutrients. Moreover, as discussed previously in section II.E of 
    this document, standardized enriched cereal-grain products are the 
    types of products that are consistent with the basis of the ``healthy'' 
    claim and should not be precluded from bearing the claim. The comments 
    are asking the agency to base the requirement to bear the ``healthy'' 
    claim on the presence and percentage of a particular ingredient in a 
    food rather than on the presence and percentage of particular nutrients 
    that are important to the food's overall nutritional profile. Such an 
    approach would require the agency to change the underlying principles 
    of the ``healthy'' claim, which focuses on the food's overall 
    nutritional profile. Further, it would require the agency to develop a 
    list of ingredients that could qualify a food to bear a ``healthy'' 
    claim. The agency believes that such an approach is neither equitable 
    nor feasible. Consequently, the agency is not granting the comments' 
    request that only breads containing 50 percent whole grain flour be 
    labeled as ``healthy.''
        8. Another comment stated that all breakfast cereals should be 
    exempt from the 10 percent nutrient contribution requirement. The 
    comment opined that the presence of the term ``healthy'' on breakfast 
    cereals would increase their consumption that, in turn, would increase 
    consumption of cereal-grain products. Such consumption, the comment 
    argued, would be entirely consistent with, and supportive of, the
    
    [[Page 14354]]
    
    government's current dietary recommendations and the intent of the 
    NLEA. The comment provided no other rationale for exempting breakfast 
    cereals from the 10 percent requirement.
        While the agency agrees that increased consumption of breakfast 
    cereals would mean increased consumption of cereal-grain products, the 
    agency is not persuaded that breakfast cereals should be exempt from 
    the nutrient contribution requirement. There is no evidence to suggest 
    that breakfast cereals as a category of foods are precluded from 
    bearing the term because of the food's inability to meet the 10 percent 
    requirement. On the contrary, breakfast cereals that meet the other 
    requirements of the claim generally are a ``good source'' of at least 
    one of the listed nutrients. Furthermore, breakfast cereals are not 
    governed by a standard of identity and have the flexibility of 
    modifying their formulation to meet the requirements of the claim. 
    Consequently, FDA is not establishing an exemption for breakfast 
    cereals.
        9. A number of comments urged the agency to allow cereal-grain 
    products that are eligible to bear a health claim to also bear the term 
    ``healthy.'' The comments stated that these products play a major role 
    in a healthful diet and precluding these products would confuse 
    consumers and undermine the ability of health claims to assist 
    consumers in making appropriate dietary choices.
        The agency strongly disagrees with these comments. The agency would 
    like to reiterate and clarify its position on this subject. The 
    fundamental concerns that underlie a health claim are different from 
    those that underlie the definition of ``healthy.'' FDA's goal is to 
    define ``healthy'' in such a way that it will highlight foods that, 
    because of their nutrient content, will be most helpful to consumers in 
    constructing a diet that is consistent with all of the dietary 
    recommendations. The purpose of a health claim, by contrast, is to 
    highlight scientifically valid nutrient-disease relationships as well 
    as foods that have a level of the substance in question such that 
    consumption of the food may help to affect the risk of developing the 
    disease in question. In some cases these purposes overlap, in others 
    they do not.
        Because a health claim is based on the relationship of a substance 
    to a specific disease or health-related condition (59 FR 24232 at 
    24233), a product that bears a health claim may not necessarily be 
    particularly helpful in assisting consumers in lowering their daily 
    intake of those nutrients that are not the subject of the claim, but of 
    which reduced daily intake has been recommended. For example, a food 
    must be ``low fat'' to bear the claim ``healthy,'' whereas some health 
    claims do not require the food to be ``low fat.'' The agency therefore 
    acknowledges that there are foods that will be eligible to bear a 
    health claim that will not be eligible to bear the term ``healthy.'' 
    This fact is not an inconsistency in FDA's regulations because, as 
    described above, these two claims are different and have different 
    functions.
        The comments have not persuaded the agency that FDA's goal in 
    defining the term ``healthy'' would be met if the agency permitted a 
    food to bear the term ``healthy'' just because it qualifies for a 
    health claim. Therefore, FDA is not amending the definition of 
    ``healthy'' to permit foods to bear the term simply because the food 
    qualifies to bear a health claim. The agency notes, however, that foods 
    that bear health claims and that meet the requirements for ``healthy'' 
    may also bear the term ``healthy.''
    
    III. Economic Analysis
    
    A. Benefit/Cost Analysis
    
        FDA has examined the impacts of this final rule under Executive 
    Order 12866. Executive Order 12866 directs agencies to assess all costs 
    and benefits of available regulatory alternatives and, when regulation 
    is necessary, to select regulatory approaches that maximize net 
    benefits (including potential economic, environmental, public health 
    and safety effects; distributive impacts; and equity). According to 
    Executive Order 12866, a regulatory action is ``economically 
    significant'' if it meets any one of a number of specified conditions, 
    including having an annual effect on the economy of $100 million or 
    adversely affecting in a material way a sector of the economy, 
    competition, or jobs. A regulation is considered ``significant'' under 
    Executive Order 12866 if it raises novel legal or policy issues. FDA 
    finds that this final rule is neither economically significant nor a 
    significant regulatory action as defined by Executive Order 12866.
        In addition, FDA has determined that this rule does not constitute 
    a significant rule under the Unfunded Mandates Reform Act of 1995 
    requiring cost-benefit and other analyses. A significant rule is 
    defined in Section 1531(a) as ``a Federal mandate that may result in 
    the expenditure by State, local, and tribal governments in the 
    aggregate, or by the private sector, of $100,000,000 (adjusted annually 
    for inflation) in any 1 year * * *''.
        Finally, in accordance with the Small Business Regulatory 
    Enforcement Fairness Act of 1996, the administrator of the Office of 
    Information and Regulatory Affairs of the Office of Management and 
    Budget has determined that this final rule is not a major rule for the 
    purpose of Congressional review.
        FDA is proposing to permit certain processed fruits and vegetables, 
    and enriched cereal-grain products that conform to a standard of 
    identity to bear the term ``healthy.'' FDA has determined that these 
    products are particularly helpful in assisting consumers to achieve 
    dietary goals.
        In the benefit/cost analysis for the proposed rule, FDA stated that 
    the benefit of this rule is to provide more beneficial information to 
    consumers. FDA received comments stating that the rule will have a 
    positive impact on the demand for fruits and vegetables if it helps 
    people to understand the relative nutritiousness of fresh versus frozen 
    or canned produce. Several comments also stated the rule would result 
    in health benefits if it caused consumption of fruits and vegetables to 
    increase.
        Although it is possible that this rule will have some marginal 
    impact on the overall demand for fruits and vegetables, it is unlikely 
    that any increase in demand that might occur would be significant. It 
    is likely, however, that demand will shift from products that are 
    higher in fat, sugars, and sodium, such as multi-ingredient vegetable 
    products with added oils, to products that are lower in fat, sugars, 
    and sodium irrespective of whether the switching that may occur is 
    within or between product types. The real benefit of use of the term 
    ``healthy'' depends not on whether it favors one type of product over 
    another, but on whether it provides consumers with a tool with which 
    they can select foods that will help to achieve dietary goals.
        The costs of this regulation will be incurred only by those 
    manufacturers desiring to take advantage of the opportunity to use the 
    term ``healthy.'' FDA cannot predict the number of manufacturers who 
    will take advantage of this opportunity. Therefore, the agency cannot 
    estimate the number of labels that will be revised as a result of this 
    rule. FDA estimates however, that, the cost of revising a label to 
    include a ``healthy'' claim is approximately $3,000 per label.
    
    B. Small Entity Analysis
    
        FDA has examined the impacts of this final rule as required by the 
    Regulatory Flexibility Act (5 U.S.C. 601-612). If a rule has a 
    significant impact on a
    
    [[Page 14355]]
    
    substantial number of small entities, the Regulatory Flexibility Act 
    requires agencies to analyze options that would minimize the economic 
    impact of that rule on small entities. Under the Regulatory Flexibility 
    Act (5 U.S.C. 605(b)), FDA certifies that this final rule will not have 
    a significant impact on a substantial number of small entities.
        FDA received one comment to the analysis of the proposed rule 
    regarding the potential impact on small entities. The comment suggested 
    that if consumption shifts from raw to processed produce as a result of 
    this rule, the impact on small farmers would be detrimental.
        The comment did not provide any data with which FDA could evaluate 
    the potential for shifts in consumption from raw to processed produce 
    or any resulting impact on small farmers. FDA notes, however, that it 
    is unlikely that this rule would cause consumption to shift from raw to 
    processed produce. As stated previously, the likely substitution is 
    from those fruits and vegetables that are too high in fat or sodium to 
    qualify for the term ``healthy'' to those raw or processed fruits and 
    vegetables that do qualify as ``healthy.''
        FDA further notes that, even if demand for processed produce 
    increased relative to raw produce, the impact on small farmers should 
    not be detrimental. There is no reason to expect that small farmers 
    would not be able to sell their produce to processors if the demand for 
    processed produce increases.
        Only those processed products that would meet the current 
    definition of the term ``healthy'' other than the minimum nutrient 
    contribution requirement will be affected by this rule. Because there 
    is no change in the definition as it applies to those products 
    currently using the term, only those entities desiring to take 
    advantage of the new exemption will bear any cost of this regulation. 
    No firm of any size will voluntarily bear the cost of changing a label 
    to bear the term ``healthy'' unless doing so will be advantageous to 
    the firm. Therefore, FDA concludes that no small entity will be 
    adversely affected by this rule.
    
    IV. Environmental Impact
    
        The agency has previously considered the environmental effects of 
    this rule as announced in the proposed rule (61 FR 5349, February 12, 
    1996; corrected May 21, 1996 (61 FR 25421)). No new information or 
    comments have been received that would affect the agency's previous 
    determination that there is no significant impact on the human 
    environment and that an environmental impact statement is not required.
    
    V. Paperwork Reduction Act of 1995
    
        In the 1996 healthy proposal, FDA stated its tentative conclusion 
    that the proposed rule contains no reporting, recordkeeping, labeling 
    or other third party disclosure requirements and asked for comments on 
    whether the proposed rule imposed any paperwork burden. No comments 
    were received addressing the question of paperwork burden. FDA 
    concludes that the labeling provisions in this document are not subject 
    to review by the Office of Management and Budget because they do not 
    constitute a ``collection of information'' under the Paperwork 
    Reduction Act of 1995 (44 U.S.C. 3501 et seq.). Rather, the labeling 
    statements are a ``public disclosure of information originally supplied 
    by the Federal Government to the recipient for the purpose of 
    disclosure to the public'' (5 CFR 1320(c)(2)).
    
    VI. References
    
        1. Karmas, E., and R. S. Harris, ``Nutritional Evaluation of 
    Food Processing, 3d Ed.,'' Van Nostrand Reinhold Co., Inc., New 
    York, chapters 3, 4, and 11, 1988.
        2. Satchell, F. B., Division of Programs and Enforcement Policy 
    (HFS-158), Center for Food Safety and Applied Nutrition, memorandum 
    to file, September 22, 1995, Modification of USDA's Nutrient Data 
    Base for National Nutrient Databank Release No. 9, ``Processed Fruit 
    and Vegetable Products that Qualify to Bear the Term `Healthy','' 
    June 17, 1994, and July 17, 1995.
        3. University of Illinois at Urbana-Champaign, Department of 
    Food Science and Human Nutrition, ``Nutrient Conservation in Canned, 
    Frozen and Fresh Foods,'' October 1997.
    
    List of Subjects in 21 CFR Part 101
    
        Food labeling, Nutrition, Reporting and recordkeeping requirements.
        Therefore, under the Federal Food, Drug, and Cosmetic Act and under 
    authority delegated to the Commissioner of Food and Drugs, 21 CFR part 
    101 is amended as follows:
    
    PART 101--FOOD LABELING
    
        1. The authority citation for 21 CFR part 101 continues to read as 
    follows:
    
        Authority: 15 U.S.C. 1453, 1454, 1455; 21 U.S.C. 321, 331, 342, 
    343, 348, 371.
    
        2. Section 101.65 is amended by revising paragraph (d)(2)(iv) to 
    read as follows:
    
    Sec. 101.65  Implied nutrient content claims and related label 
    statements.
    
    * * * * *
        (d) * * *
        (2) * * *
        (iv) The food contains at least 10 percent of the Reference Daily 
    Intake (RDI) or Daily Reference Value (DRV) per reference amount 
    customarily consumed of vitamin A, vitamin C, calcium, iron, protein, 
    or fiber, except for the following:
        (A) Raw fruits and vegetables;
        (B) Frozen or canned single ingredient fruits and vegetables and 
    mixtures of frozen or canned single ingredient fruits and vegetables, 
    except that ingredients whose addition does not change the nutrient 
    profile of the fruit or vegetable may be added;
        (C) Enriched cereal-grain products that conform to a standard of 
    identity in part 136, 137, or 139 of this chapter.
    * * * * *
    
        Dated: March 18, 1998.
    William B. Schultz,
    Deputy Commissioner for Policy.
    [FR Doc. 98-7667 Filed 3-24-98; 8:45 am]
    BILLING CODE 4160-01-F
    
    
    

Document Information

Effective Date:
3/25/1998
Published:
03/25/1998
Department:
Food and Drug Administration
Entry Type:
Rule
Action:
Final rule.
Document Number:
98-7667
Dates:
March 25, 1998.
Pages:
14349-14355 (7 pages)
Docket Numbers:
Docket Nos. 91N-384H and 95P-0241
RINs:
0910-AA19: Food Labeling Review
RIN Links:
https://www.federalregister.gov/regulations/0910-AA19/food-labeling-review
PDF File:
98-7667.pdf
CFR: (2)
21 CFR 101.165(d)(2)(iv)
21 CFR 101.65