99-34058. Announcement of the Market Access Program for Fiscal Year 2000  

  • [Federal Register Volume 65, Number 1 (Monday, January 3, 2000)]
    [Notices]
    [Pages 112-113]
    From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
    [FR Doc No: 99-34058]
    
    
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    Federal Register / Vol. 65, No. 1 / Monday, January 3, 2000 / 
    Notices
    
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    DEPARTMENT OF AGRICULTURE
    
    Commodity Credit Corporation
    
    
    Announcement of the Market Access Program for Fiscal Year 2000
    
    AGENCY: Commodity Credit Corporation, USDA.
    
    ACTION: Notice.
    
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    SUMMARY: This notice announces the availability of funds for the Fiscal 
    Year 2000 Market Access Program (MAP).
    
    DATES: All applications must be received by 5:00 p.m. Eastern Standard 
    Time, March 13, 2000.
    
    FOR FURTHER INFORMATION CONTACT: Marketing Operations Staff, Foreign 
    Agricultural Service, U.S. Department of Agriculture, STOP 1042, 1400 
    Independence Ave., SW., Washington, DC 20250, (202) 720-4327.
    
    SUPPLEMENTARY INFORMATION:
    
    Introduction
    
        The Commodity Credit Corporation (CCC) announces that applications 
    are being accepted for participation in the Fiscal Year 2000 MAP. The 
    MAP is designed to create, expand, and maintain foreign markets for 
    United States agricultural commodities and products through cost-share 
    assistance. Financial assistance under the MAP will be made available 
    on a competitive basis and applications will be reviewed against the 
    evaluation criteria contained herein. The MAP is administered by 
    personnel of the Foreign Agricultural Service (FAS).
        Under the MAP, CCC enters into agreements with eligible 
    participants to share the costs of certain overseas marketing and 
    promotion activities. MAP participants may receive assistance for 
    either generic or brand promotion activities. The program generally 
    operates on a reimbursement basis.
    
    Authority
    
        The MAP is authorized under section 203 of the Agricultural Trade 
    Act of 1978, as amended, and MAP regulations appear at 7 CFR part 1485.
    
    Eligible Applicants
    
        To participate in the MAP, an applicant must be: A nonprofit U.S. 
    agricultural trade organization, a nonprofit state regional trade group 
    (i.e., an association of State Departments of Agriculture), a U.S. 
    agricultural cooperative, a State agency, or a small-sized U.S. 
    commercial entity (other than a cooperative or producer association).
    
    Available Funds
    
        $90 million of cost-share assistance may be obligated under this 
    announcement to eligible MAP applicants.
    
    Application Process
    
        To be considered for the MAP, an applicant must submit to FAS 
    information required by the MAP regulations set forth in 7 CFR part 
    1485. Incomplete applications and applications that do not otherwise 
    conform to this announcement will not be accepted for review.
        We also point out that FAS administers various other agricultural 
    export assistance programs, including the Foreign Market Development 
    Cooperator (Cooperator) program, Cochran Fellowships, the Emerging 
    Markets Program, the Quality Samples Program, Section 108 foreign 
    currency program, and several Export Credit Guarantee programs. 
    Organizations which are interested in applying for MAP funds are 
    encouraged to submit their requests using the Unified Export Strategy 
    (UES) format. This allows interested entities to submit a consolidated 
    and strategically coordinated single proposal that incorporates 
    requests for funding and recommendations for virtually all FAS 
    marketing programs, financial assistance programs, and market access 
    programs. The suggested UES format encourages applicants to examine the 
    constraints or barriers to trade they face, identify activities which 
    would help overcome such impediments, consider the entire pool of 
    complementary marketing tools and program resources, and establish 
    realistic export goals. Applicants are not required, however, to use 
    the UES format.
        Organizations can submit applications in the UES format by two 
    methods. The first allows an applicant to submit information directly 
    to FAS through data entry screens at a specially designed UES 
    application Internet site. FAS highly recommends applying via the 
    Internet, as this format virtually eliminates paperwork and expedites 
    the FAS processing and review cycle. Also, by using the Internet, 
    applicants currently participating in the 1999 MAP will not need to 
    enter historical information as it will appear automatically in the 
    data entry screens. Applicants also have the option of submitting 
    electronic versions (along with two paper copies) of their applications 
    to FAS on diskette.
        Applicants planning to use the Internet-based system must contact 
    the Marketing Operations Staff of FAS at (202) 720-4327 to obtain site 
    access information. The Internet-based application, including step-by-
    step instructions for its use, is located at the following URL address: 
    http://www.fas.usda.gov/cooperators.html.
        Applicants who choose to submit applications on diskette can 
    download the UES handbook, including the suggested application format 
    and instructions, from the following URL address: http://
    www.fas.usda.gov/mos/ues/unified.html. A UES handbook may also be 
    obtained by contacting the Marketing Operations Staff at (202) 720-
    4327.
        All MAP applicants, whether or not applying via the Internet or 
    diskette, must also submit by March 13, 2000, via hand delivery or U.S. 
    mail, an original signed certification statement as specified in 7 CFR 
    1485.13(a)(2)(i)(G). The UES handbook contains an acceptable 
    certification format.
        Any organization which is not interested in applying for the MAP or 
    the Cooperator program but would like to request assistance through one 
    of the other programs mentioned, should contact the Marketing 
    Operations Staff at (202) 720-4327.
    
    Review Process and Allocation Criteria
    
        FAS allocates funds in a manner that effectively supports the 
    strategic decision-making initiatives of the Government Performance and 
    Results Act (GPRA) of 1993. In deciding whether a proposed project will
    
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    contribute to the effective creation, expansion, or maintenance of 
    foreign markets, FAS seeks to identify a clear, long-term agricultural 
    trade strategy by market or product and a program effectiveness time 
    line against which results can be measured at specific intervals using 
    quantifiable product or country goals. These performance indicators are 
    part of FAS' resource allocation strategy to fund applicants which can 
    demonstrate performance based on a long-term strategic plan and address 
    the performance measurement objectives of the GPRA.
        Following is a description of the FAS process for reviewing 
    applications and the criteria for allocating available MAP funds.
    
    (1) Phase 1--Sufficiency Committee and FAS Divisional Review
    
        Applications received by the closing date will be reviewed by FAS 
    to determine the eligibility of the applicants and the completeness of 
    the applications. These requirements appear at Sec. 1485.12 and 
    Sec. 1485.13 of the MAP regulations. Applications which meet the 
    application requirements will then be further evaluated by the 
    applicable FAS Commodity Division. The Divisions will review each 
    application against the criteria listed in Sec. 1485.14 of the MAP 
    regulations. The purpose of this review is to identify meritorious 
    proposals and to recommend an appropriate funding level for each 
    application based upon these criteria.
    
    (2) Phase 2--Competitive Review
    
        Meritorious applications will then be passed on to the office of 
    the Deputy Administrator, Commodity and Marketing Programs, for the 
    purpose of allocating available funds among the applicants. 
    Applications which pass the Divisional Review will compete for funds on 
    the basis of the following evaluation criteria (the number in 
    parentheses represents a percentage weight factor):
    (a) Applicant's Contribution Level (40)
         The applicant's 4-year average share (1997-2000) of all 
    contributions (cash and goods and services provided by U.S. entities in 
    support of overseas marketing and promotion activities) compared to
         The applicant's 4-year average share (1997-2000) of the 
    funding level for all MAP participants.
    (b) Past Performance (30)
         The 3-year average share (1997-99) of the value of exports 
    promoted by the applicant compared to
         The applicant's 2-year average share (1998-99) of the 
    funding level for all MAP applicants plus, for those groups 
    participating in the Cooperator program, the 2-year average share 
    (1999-2000) of Cooperator marketing plan budgets and the 2-year average 
    share (1998-99) of foreign overhead provided for co-location within a 
    U.S. agricultural office;
    (c) Projected Export Goals (15)
        The total dollar value of projected exports promoted by the 
    applicant for 2000 compared to
         The applicant's requested funding level;
    (d) Accuracy of Past Projections (15)
         Actual exports for 1998 as reported in the 2000 MAP 
    application compared to
         Past projections of exports for 1998 as specified in the 
    1998 MAP application.
        The Commodity Divisions' recommended funding level for each 
    applicant is converted to a percentage of the total MAP funds available 
    and multiplied by the total weight factor as described above to 
    determine the amount of funds allocated to each applicant.
    
    Closing Date for Applications
    
        All Internet-based applications must be properly submitted by 5:00 
    p.m. Eastern Standard Time, March 13, 2000. Signed certification 
    statements also must be received by that time at one of the addresses 
    listed below.
        All applications on diskette (with two accompanying paper copies 
    and a signed certification statement) and any other applications must 
    be received by 5:00 p.m. Eastern Standard Time, March 13, 2000, at one 
    of the following addresses:
        Hand Delivery (including FedEx, DHL, UPS, etc.): U.S. Department of 
    Agriculture, Foreign Agricultural Service, Marketing Operations Staff, 
    Room 4932-S, 1400 Independence Avenue, S.W., Washington, D.C. 20250-
    1042.
        U.S. Postal Delivery: Marketing Operations Staff, STOP 1042, 1400 
    Independence Ave., SW, Washington, D.C. 20250-1042.
    
        Dated: December 28, 1999.
    Timothy J. Galvin,
    Administrator, Foreign Agricultural Service, and Vice President, 
    Commodity Credit Corporation.
    [FR Doc. 99-34058 Filed 12-30-99; 8:45 am]
    BILLING CODE 3410-10-P
    
    
    

Document Information

Published:
01/03/2000
Department:
Commodity Credit Corporation
Entry Type:
Notice
Action:
Notice.
Document Number:
99-34058
Dates:
All applications must be received by 5:00 p.m. Eastern Standard Time, March 13, 2000.
Pages:
112-113 (2 pages)
PDF File:
99-34058.pdf