97-33575. Honeywell Inc.; Analysis to Aid Public Comment  

  • [Federal Register Volume 62, Number 247 (Wednesday, December 24, 1997)]
    [Notices]
    [Pages 67372-67373]
    From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
    [FR Doc No: 97-33575]
    
    
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    FEDERAL TRADE COMMISSION
    
    [File No. 962-3154]
    
    
    Honeywell Inc.; Analysis to Aid Public Comment
    
    AGENCY: Federal Trade Commission.
    
    ACTION: Proposed Consent Agreement.
    
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    SUMMARY: The consent agreement in this matter settles alleged 
    violations of federal law prohibiting unfair or deceptive acts or 
    practices or unfair methods of competition. The attached Analysis to 
    Aid Public Comment describes both the allegations in the draft 
    complaint that accompanies the consent agreement and the terms of the 
    consent order--embodied in the consent agreement--that would settle 
    these allegations.
    
    DATES: Comments must be received on or before February 23, 1998.
    
    ADDRESSES: Comments should be directed to: FTC/Office of the Secretary, 
    Room 159, 6th St. and Pa. Ave., N.W., Washington, D.C. 20580.
    
    FOR FURTHER INFORMATION CONTACT: Linda K. Badger, Federal Trade 
    Commission, San Francisco Regional Office, 901 Market Street, Suite 
    570, San Francisco, CA 94103. (415) 356-5270.
        Kerry O'Brien, Federal Trade Commission, San Francisco Regional 
    Office, 901 Market Street, Suite 570, San Francisco, CA 94103. (415) 
    356-5270.
    
    SUPPLEMENTARY INFORMATION: Pursuant to Section 6(f) of the Federal 
    Trade Commission Act, 38 Stat. 721, 15 U.S.C. 46, and Section 2.34 of 
    the Commission's Rules of Practice (16 CFR 2.34), notice is hereby 
    given that the above-captioned consent agreement containing a consent 
    order to cease and desist, having been filed with and accepted, subject 
    to final approval, by the Commission, has been placed on the public 
    record for a period of sixty (60) days. The following Analysis to Aid 
    Public Comment describes the terms of the consent agreement, and the 
    allegations in the accompanying complaint. An electronic copy of the 
    full text of the consent agreement package can be obtained from the 
    Commission Actions section of the FTC Home Page (for December 17, 
    1997), on the World Wide Web, at ``http://www.ftc.gov/os/
    actions97.htm.'' A paper copy can be obtained from the FTC Public 
    Reference Room, Room H-130, Sixth Street and Pennsylvania Avenue, N.W., 
    Washington, D.C. 20580, either in person or by calling (202) 326-3627. 
    Public comment is invited. Such comments or views will be considered by 
    the Commission and will be available for inspection and copying at its 
    principal office in accordance with Section 4.9(b)(6)(ii) of the 
    Commission's Rules of Practice (16 CFR 4.9(b)(6)(ii)).
    
    Analysis of Proposed Consent Order to Aid Public Comment
    
        The Federal Trade Commission has accepted an agreement, subject to 
    final approval, to a proposed consent order from respondent Honeywell 
    Inc. (``Honeywell'') a Delaware corporation.
        The proposed consent order has been placed on the public record for 
    sixty (60) days for reception of comments by interested persons. 
    Comments received during this period will become part of the public 
    record. After sixty (60) days, the Commission will again review the 
    agreement and the comments received and will decide whether it should 
    withdraw from the agreement and take other appropriate action or make 
    final the agreement's proposed order.
        Honeywell manufacturers and markets various types of air cleaning 
    products, including a line of portable, room air cleaners. These 
    ``Honeywell Air Purifiers'' include an ``enviracaire True 
    HEPA filter.'' The Commission's complaint charges that respondent's 
    advertising for the Honeywell Air Purifier included unsubstantiated 
    claims of efficacy and allergy relief. Specifically, the complaint 
    alleges that the respondent did not possess adequate
    
    [[Page 67373]]
    
    substantiation for claims that: (1) The filter in a Honeywell Air 
    Purifier removes 99.97% of mold spores, dust mite allergens, bacteria 
    and viruses from the air that people breathe under household living 
    conditions; (2) The filter in a Honeywell Air Purifier removes nearly 
    all or 99.97% of impurities from the air that people breathe under 
    household living conditions; (3) Consumers who use a Honeywell Air 
    Purifier that changes the air in a room six or more times per hour will 
    experience noticeable symptom relief from allergies and other 
    respiratory problems; and (4) Honeywell Air Purifiers provide proven 
    relief from allergy symptoms.
        According to the proposed complaint, the 99.97% figure used in 
    Honeywell's advertisement refers to the filter's expected efficiency in 
    removing particles that actually pass through the filter. While the 
    filter's efficiency is a factor in assessing the effectiveness of an 
    air purifier in particulate removal, this figure overstates the actual 
    effectiveness of the air purifier in removing pollutants from the air 
    in a user's environment. The actual effectiveness of an air purifier, 
    according to the proposed complaint, depends on a variety of factors 
    including, the amount of air that the air purifier processes, the 
    nature of the pollutant, and the rate at which the pollutant is being 
    introduced into the environment.
        Additionally, with respect to the allergy relief claims made by 
    Honeywell, the proposed complaint states that there is no guarantee 
    that an individual who suffers from allergies or other respiratory 
    problems will derive a discernible reduction in symptoms through the 
    use of these or other air purifiers. Whether individuals will derive 
    such relief depends on many variables including, the source and 
    severity of their allergies, whether the allergens at issue tend to 
    remain airborne, the rate at which the allergens are emitted into their 
    homes or offices, and other environmental factors.
        The proposed consent order contains provisions designed to remedy 
    the violations charged and to prevent the respondent from engaging in 
    similar acts and practices in the future.
        Part I of the proposed order would prohibit Honeywell from making 
    certain efficacy claims about Honeywell Air Purifiers, 
    enviracaire True HEPA filters, or any other air cleaning 
    product which is normally used for personal, family, or household 
    purposes, unless at the time of making the claims it possesses and 
    relies upon competent and reliable scientific evidence. Furthermore, 
    claims that state or imply a level of performance under any set of 
    conditions, such as household loving conditions, must be substantiated 
    by evidence that either relates to such conditions or that was 
    extrapolated to such conditions by generally accepted procedures. The 
    specific claims covered by Part I include any representation: (1) about 
    such products's ability to eliminate, remove, clear, or clean any 
    quantity of indoor air contaminants under household living conditions; 
    and (2) that such product will perform under any set of conditions, 
    including household living conditions.
        Part II of the proposed consent order includes fencing-in relief, 
    requiring that Honeywell possess competent and reliable evidence, which 
    when appropriate must be competent and reliable scientific evidence, 
    for any claim about the performance, health or other benefits, or 
    efficacy of any air cleaning product which is normally used for 
    personal, family, or household purposes.
        The proposed order also requires that respondent to maintain 
    materials relied upon to substantiate claims covered by the order; to 
    provide a copy of the consent agreement to all employees or 
    representatives involved in the preparation and placement of the 
    company's advertisements, as well as to all company executives and 
    marketing and sales managers; to notify the Commission of any changes 
    in corporate structure that might affect compliance with the order; and 
    to file one or more reports detailing compliance with the order.
        The purpose of this analysis is to facilitate public comment on the 
    proposed order. It is not intended to constitute an official 
    interpretation of the agreement and proposed order or to modify in any 
    way their terms.
    Donald S. Clark,
    Secretary.
    [FR Doc. 97-33575 Filed 12-23-97; 8:45 am]
    BILLING CODE 6750-01-M
    
    
    

Document Information

Published:
12/24/1997
Department:
Federal Trade Commission
Entry Type:
Notice
Action:
Proposed Consent Agreement.
Document Number:
97-33575
Dates:
Comments must be received on or before February 23, 1998.
Pages:
67372-67373 (2 pages)
Docket Numbers:
File No. 962-3154
PDF File:
97-33575.pdf