97-13965. Statement of Organization, Functions, and Delegations of Authority  

  • [Federal Register Volume 62, Number 103 (Thursday, May 29, 1997)]
    [Notices]
    [Pages 29142-29143]
    From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
    [FR Doc No: 97-13965]
    
    
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    DEPARTMENT OF HEALTH AND HUMAN SERVICES
    
    Centers for Disease Control and Prevention
    
    
    Statement of Organization, Functions, and Delegations of 
    Authority
    
        Part C (Centers for Disease Control and Prevention) of the 
    Statement of Organization, Functions, and Delegations of Authority of 
    the Department of Health and Human Services (45 FR 67772-76, dated 
    October 14, 1980, and corrected at 45 FR 13389-90, dated March 20, 
    1997) is amended to reflect the merger of the Office of Public Affairs 
    and the Office of Health Communication, Centers for Disease Control and 
    Prevention (CDC) and the establishment of the Office of Communication.
        Section C-B, Organization and Functions, is hereby amended as 
    follows:
        Delete the title and functional statement for the Office of Public 
    Affairs (CA2).
        Delete the title and functional statement for the Office of Health 
    Communication (CA3) and insert the following.
        Office of Communication (CA3). (1) Establishes, administers, and 
    coordinates CDC's health communication and media relations policies in 
    a manner to ensure that health communication efforts reflect the 
    scientific integrity of all CDC research, programs, and activities, and 
    that such information is factual, accurate, and targeted toward 
    improving public heath; (2) plans, organizes, administers, and, when 
    appropriate, implements CDC's communication programs consistent with 
    policy direction established by the Department of Health and Human 
    Services (DHHS); (3) provides leadership in the development of CDC's 
    priorities, strategies, and practices for effective health 
    communication and media relations; (4) provides a CDC-wide forum for 
    the discussion, development, and adoption of health communication and 
    media relations policies and procedures; (4) provides for the policy 
    review and clearance of informational communication materials and media 
    materials including press releases, press kits, talking points, and 
    fact sheets; (6) provides the public, through information and media 
    channels, access to information systems, services, and materials that 
    support or promote the health of individuals and communities; (7) 
    provides the mass media with access to subject matter experts, reports, 
    and publications; (8) plans, coordinates, and conducts projects related 
    to CDC-wide events and information programs for CDC personnel; (9) 
    promotes, stimulates, conducts, and supports research on health 
    communication topics of CDC-wide interest; (10) assists and supports 
    the Centers, Institute, and Offices (CIOs) of the agency in conducting 
    formative, process, and outcome research and evaluation in specific 
    applications of health communication to program areas; (11) assists the 
    CIOs and their constituents in identifying and building needed 
    expertise and state-of-the-art technology, logistical support, and 
    other capacities required for effective health communication and media 
    relations; (12) promotes quality assurance in health communication 
    programs, products, and initiatives; (13) systematically captures, 
    assesses, and disseminates information on health communication research 
    results and current or emerging trends and issues; (14) maintains 
    liaison with officials from DHHS, other Federal and State public health 
    agencies, and non-profit and voluntary health agencies to coordinate 
    communication programs of mutual interest and concern; (15) creates and 
    maintains liaison with CIOs to share information about health 
    communication programs and media relations, encouraging and providing 
    opportunities for CDC-wide collaboration; (16) coordinates 
    implementation of the Freedom of Information Act for CDC.
        Office of the Director (CA31). (1) Advises the Director, CDC, and 
    the CIO's on all matters related to health communication and media 
    relations; (2) ensures that CDC communication activities follow policy 
    directions established by the Assistant Secretary for Public Affairs 
    (HHS); (3) develops and coordinates CDC-wide policies and plans for 
    health communication and media relations; (4) provides leadership in 
    the development of CDC's priorities, strategies, and practices for 
    effective communication activities; (5) manages the implementation of 
    the Freedom of Information Act for CDC; (6) manages periodic CDC-wide 
    events; (7) manages DHHS required clearances for CDC communication 
    products; (8) produces periodic reports and publications; (9) provides 
    writer-editor and other technical services to OC Divisions and CDC/OD 
    regarding media and public relations communication; (10) manages CDC 
    communication services to the public; (11) maintains liaison with 
    officials of other Federal agencies, voluntary health agencies, and 
    State agencies to coordinate communication programs of mutual concern.
        Division of Health Communication (CA32). (1) Provides leadership in 
    the development of CDC policy, principles, strategies, and practices 
    for effective health communication; (2) provides a CDC-wide forum for 
    the development of health communication policies and procedures; (3) 
    promotes, stimulates, supports, and conducts research on topics of CDC-
    wide interest in health communication; (4) assists CIO's in conducting 
    health communication research by providing consultation and access to 
    information, expertise, and related services; (5) promotes, stimulates, 
    and supports evaluation of the effort, efficiency, and effectiveness of 
    health communication initiatives; (6) assists CIO's and their 
    constituents in identifying and building needed expertise, state-of-
    the-art technology, and logistical support; (7) assists CIO's and their 
    constituents in the planning, design, implementation, and evaluation of 
    health communication initiatives; (8) systematically captures, 
    assesses, and disseminates information on ongoing research, current 
    trends, and emerging issues in health communication; (9) identifies and 
    fosters collaboration with public, non-profit, and private 
    organizations involved with health communication; (10) creates and 
    maintains liaison with CIO's, staff offices, and other HHS agencies to 
    share information about health communication activities and identify,
    
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    promote and implement collaborative efforts.
        Divison of Media Relations (CA33). (1) Provides leadership through 
    the development of policies and practices for effective communication 
    through the media; (2) develops strategies for the Director, CDC, and 
    other CDC leaders in developing and disseminating information through 
    the media; (3) coordinates the development and dissemination of media 
    information among CIO's and between CDC and HHS; (4) assists CIO's in 
    meeting their press-related needs and priorities; (5) provides training 
    and technical assistance to CDC staff about media relations; (6) 
    provides advice and consultation to the Director and oversight of 
    crosscutting issues related to communication; (7) provides the central 
    point of contact to CDC for media representatives; (8) provides timely, 
    thorough, and appropriate responses to inquiries by media 
    representatives; (9) employs the latest technologies to serve CDC and 
    media constituents best; (10) conducts special activities to develop 
    relationships with media representatives; (11) periodically assesses 
    the conduct of CDC media relations activities, including feedback from 
    consumers.
    
        Dated: May 15, 1997.
    David Satcher,
    Director.
    [FR Doc. 97-13965 Filed 5-28-97; 8:45 am]
    BILLING CODE 4160-18-M
    
    
    

Document Information

Published:
05/29/1997
Department:
Centers for Disease Control and Prevention
Entry Type:
Notice
Document Number:
97-13965
Pages:
29142-29143 (2 pages)
PDF File:
97-13965.pdf