98-33007. Ancillary or Supplementary Use of Digital Television Capacity by Noncommercial Licensees  

  • [Federal Register Volume 63, Number 239 (Monday, December 14, 1998)]
    [Proposed Rules]
    [Pages 68722-68729]
    From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
    [FR Doc No: 98-33007]
    
    
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    FEDERAL COMMUNICATIONS COMMISSION
    
    47 CFR Part 73
    
    [MM Docket No. 98-203; FCC 98-304]
    
    
    Ancillary or Supplementary Use of Digital Television Capacity by 
    Noncommercial Licensees
    
    AGENCY: Federal Communications Commission.
    
    ACTION: Proposed rule.
    
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    SUMMARY: The Commission initiates this Notice of Proposed Rule Making 
    to seek comment on whether we should impose limits on activities 
    undertaken by noncommercial educational (``NCE'') television licensees 
    on their DTV capacity. The request for clarification made by AAPTS/PBS 
    raises significant issues regarding the service and funding 
    opportunities made available to NCE stations as a result of the 
    transition to digital transmission. We recognize the importance of this 
    issue to the future of public television as it enters the digital age. 
    Therefore, we believe it is appropriate to seek further comment on the 
    AAPTS/PBS petition in order to establish a more complete record on the 
    issues it raises.
    
    EFFECTIVE DATES: Comments are due on or before January 28, 1999; reply 
    comments are due on or before March 1, 1999.
    
    ADDRESSES: Federal Communications Commission, 445 12th Street, Room TW-
    A306, SW, Washington, DC 20554. In addition to filing comments with the 
    Secretary, a copy of any comments on the information collections 
    contained herein should be submitted to Judy Boley, Federal 
    Communications Commission, Room C-1804, 445 12th Street, SW, 
    Washington, DC 20554, or via the Internet to jboley@fcc.gov and to 
    Timothy Fain, OMB Desk Officer, 10236 NEOB, 725--17th Street, NW, 
    Washington, DC 20503 or via the Internet to fain__t@al.eop.gov. 
    Comments may also be filed by using the Commission's Electronic Comment 
    Filing System (ECFS), via the Internet to http://www.fcc.gov.e-file/
    ecfs.html.
    
    FOR FURTHER INFORMATION CONTACT: Jane Gross or Robert Somers, Policy 
    and Rules Division, Mass Media Bureau (202) 418-2130.
    
    SUPPLEMENTARY INFORMATION: This is a synopsis of the Commission's 
    Notice of Proposed Rule Making, MM Docket No. 98-203, adopted November 
    19, 1998 and released November 23, 1998. The full text of this 
    Commission decision is available for inspection and copying during 
    normal business hours in the FCC Reference Center (Room 239), 1919 M 
    Street, NW, Washington, DC. The complete text of this decision may also 
    be purchased from the Commission's copy contractor, International 
    Transcription Services, Inc., 1231 20th Street, NW, Washington, DC, 
    20036, (202) 857-3800.
    
    Synopsis of Notice of Proposed Rulemaking
    
    I. Introduction
    
        1. In our Fifth Report and Order, 62 FR 26966 (May 16, 1997), in 
    the digital television (``DTV'') proceeding, we adopted rules 
    implementing a transition to digital technology for all existing 
    television broadcasters. Among other things, we established standards 
    for license eligibility, a transition and construction schedule and a 
    requirement that broadcasters continue to provide one free over-the-air 
    television service in accordance with section 336 of the 
    Telecommunications
    
    [[Page 68723]]
    
    Act of 1996 (``1996 Act''). We also adopted rules permitting DTV 
    licensees, without distinguishing between commercial and noncommercial 
    licensees, to use their DTV capacity to provide ancillary or 
    supplementary services provided these services do not derogate the free 
    digital television service.
        2. In their Petition for Reconsideration of the Fifth Report and 
    Order, the Association of America's Public Television Stations and the 
    Public Broadcasting Service (AAPTS/PBS) requested clarification on the 
    ability of public television stations to use excess capacity on DTV 
    channels for commercial purposes. In opposing this request in part, 
    Media Access Project and other public interest parties (``MAP''), 
    jointly argued that, while public television stations should be able to 
    provide some revenue-generating ancillary and supplementary services, 
    these services must be consistent with the noncommercial nature of 
    public television as set forth in section 399B of the Communications 
    Act, the provision restricting advertising by these stations.
        3. We initiate this Notice of Proposed Rule Making to seek comment 
    on whether we should impose limits on remunerative activities 
    undertaken by noncommercial educational (``NCE'') television licensees 
    on their DTV capacity. The request for clarification made by AAPTS/PBS 
    raises significant issues regarding the service and funding 
    opportunities made available to NCE stations as a result of the 
    transition to digital transmission. We recognize the importance of this 
    issue to the future of public television as it enters the digital age. 
    Therefore, we believe it is appropriate to seek further comment on the 
    AAPTS/PBS petition in order to establish a more complete record on the 
    issues it raises.
        4. In their Petition for Reconsideration AAPTS/PBS also requested 
    that the Commission exempt public television licensees from any fee 
    assessed in connection with use of digital spectrum for ancillary or 
    supplementary services to the extent revenues from those services are 
    used to support the licensee's mission-related activities. Section 
    336(e) of the 1996 Act requires DTV licensees receiving fees or certain 
    other compensation for ancillary or supplementary services provided on 
    the DTV spectrum to return a portion of that revenue to the public. The 
    Commission was charged with establishing a means of assessing and 
    collecting fees for those ancillary or supplementary services specified 
    in the statute. In the Notice of Proposed Rule Making, 63 FR 460 
    (January 6, 1998), In the Matter of Fees for Ancillary or Supplementary 
    Use of Digital Television Spectrum (``Fees Proceeding''), we sought 
    comment on AAPTS/PBS's request. In the Fees Proceeding we determined 
    that the request for such an exemption should be considered in this 
    proceeding. We therefore seek additional comment on this issue in light 
    of the comments received on this issue in the Fees Proceeding and the 
    tentative proposals outlined below.
    
    II. Background
    
        5. Ancillary or Supplementary Services on DTV Capacity. The DTV 
    standard we adopted will allow for the simultaneous transmission of 
    multiple streams of programming, information, and other non-broadcast 
    services. To enable licensees to take full advantage of the 
    opportunities provided by digital technology, the 1996 Act provided 
    that DTV licensees may use a portion of their new DTV capacity for 
    ancillary or supplementary services.
        6. Specifically, section 336 of the Communications Act authorizes 
    the Commission to permit DTV licensees to offer ancillary or 
    supplementary services on their DTV capacity as long as the provision 
    of these services does not derogate any advanced television services 
    the Commission may require and is ``consistent with the public 
    interest, convenience, and necessity.'' The statute does not 
    distinguish between commercial and noncommercial DTV licensees, nor 
    does the legislative history of section 336 draw any such distinction.
        7. In the Fifth Report and Order in our DTV proceeding we adopted 
    rules to allow broadcasters the flexibility to respond to the demands 
    of their audience by providing ancillary or supplementary services, 
    provided that these services do not derogate the mandated free, over-
    the-air program service. We found that this approach would serve the 
    public interest by fostering the provision of innovative services to 
    the public and by permitting the realization of the full possibilities 
    of DTV. We recognized the benefit of permitting broadcasters the 
    opportunity to develop additional revenue streams from innovative 
    digital services. We also found that allowing such services contributes 
    to efficient spectrum use and can expand and enhance the use of 
    existing spectrum. At the same time, we noted our expectation that the 
    fundamental use of the DTV licenses will be for the provision of free 
    over-the-air television.
        8. We clarified that ``we will consider as ancillary or 
    supplementary any service provided on the digital channel other than 
    free, over-the-air video services.'' We noted that this approach is 
    consistent with Commission precedent that has treated 
    telecommunications services provided by an NTSC station other than the 
    regular television program service as ancillary. We also did not impose 
    a requirement that the ancillary or supplementary services provided by 
    the broadcaster must be broadcast-related. We explained that such 
    ancillary or supplementary services could include, but are not limited 
    to, subscription television programming, computer software 
    distribution, data transmissions, teletext, interactive services, and 
    audio signals.
        9. Section 336(e)(1) of the 1996 Act also requires that a fee be 
    assessed upon any ancillary or supplementary services on DTV spectrum 
    ``for which the payment of a subscription fee is required in order to 
    receive such services'' or ``for which the licensee directly or 
    indirectly receives compensation from a third party in return for 
    transmitting materials furnished by such third party.'' The Act 
    specifically exempts from the fee any service which relies only upon 
    ``commercial advertisements used to support broadcasting for which a 
    subscription fee is not required.'' In our Fees Proceeding we have 
    adopted rules to implement this provision with respect to commercial 
    DTV licensees.
        10. Noncommercial Educational Television. Throughout the DTV 
    proceeding, the Commission has acknowledged that noncommercial 
    licensees will face unique problems in the transition to DTV. In the 
    Fifth Report and Order, we recognized the high quality programming 
    service noncommercial stations have provided to American viewers over 
    the years and reaffirmed our commitment to noncommercial educational 
    television service. We also observed that public broadcasters have been 
    pioneers in experimenting with the capabilities of digital technology. 
    We further noted our awareness of the unique financial difficulties 
    faced by noncommercial stations and reiterated our view that these 
    stations will need and warrant special relief to assist them in the 
    transition to DTV. In this regard, for example, we applied a six-year 
    construction period timetable to noncommercial stations, the longest 
    permitted to any category of DTV applicant. We also found, however, 
    that at that time it was premature to attempt to resolve the issue of 
    what additional special treatment, if any, should be afforded to 
    noncommercial broadcasters. We stated that we would
    
    [[Page 68724]]
    
    consider these issues in our periodic reviews examining the progress of 
    the DTV transition.
        11. AAPTS/PBS's Request for Clarification--Use of DTV Capacity. In 
    its Petition for Reconsideration of the Fifth Report and Order, AAPTS/
    PBS requested clarification on the ability of public television 
    stations to use capacity on DTV channels for commercial purposes. As 
    neither section 336 nor the Commission's DTV rules distinguishes 
    between commercial and noncommercial stations, AAPTS/PBS argued that 
    both are intended to allow public stations to offer ancillary or 
    supplementary services for revenue-generating purposes.
        12. AAPTS/PBS states that public television stations are exploring 
    various revenue generating options such as: leasing capacity to other 
    digital operators; joint ventures with commercial entities; and 
    subscription channels for popular PBS programming. It emphasizes the 
    importance of the revenue potential of these services in order to 
    continue public television's commitment to providing a high quality 
    noncommercial, educational broadcast service. AAPTS/PBS has noted that 
    the multiple programming streams offered by the extra capacity of 
    digital transmission will enable public broadcasters to extend the 
    reach of their educational services. New expanded ``multicast'' 
    programming channels planned by public television as a result of 
    multicasting capabilities include: PBS's Ready-to-Learn service for 
    children; K-12 instructional programming; college credit telecourses; 
    workforce training; and local public affairs programming. AAPTS/PBS 
    notes that many public stations are relying on the revenue from 
    ancillary or supplementary services to help fund the construction of 
    DTV facilities and the operation of both DTV and NTSC facilities. Such 
    flexibility is crucial, it maintains, as federal and corporate funding 
    have become increasingly difficult to obtain.
        13. Specifically, AAPTS/PBS requests that the Commission clarify 
    that Sec. 73.621 of its rules, which requires public stations to 
    provide a noncommercial service, is not applicable to ancillary or 
    supplementary services provided on DTV capacity. It proposes that the 
    Commission make clear that, as long as a public station provides one 
    noncommercial broadcast service pursuant to Sec. 73.621, it can use its 
    additional DTV capacity as a source of revenue, subject only to the 
    requirement of non-derogation in Sec. 73.624.
        14. AAPTS/PBS notes that its proposal to use its additional DTV 
    capacity as a source of revenue is consistent with existing 
    Secs. 73.621(f) and (g), and 73.646(b) and (d) of the Commission's 
    rules, which allow public television stations to use the vertical 
    blanking interval (``VBI''), and auxiliary broadcast services for 
    revenue generating activities. It argues that use of their DTV capacity 
    as a source of revenue follows rationally from these provisions. 
    Similarly, public television licensees seek the opportunity to use that 
    portion of their DTV spectrum that is not necessary for their primary 
    public television mission as a means of financing their DTV broadcast 
    operations.
        15. In opposing AAPTS/PBS's request in part, MAP requests that the 
    Commission make clear that any leased or joint-venture programming 
    undertaken by public television licensees that is advertiser-supported 
    would violate the advertising ban of section 399B of the Act. MAP 
    argues that AAPTS/PBS's request is unclear as to what specific 
    programming would be offered or whether it would comport with the 
    requirements of section 399B. For example, MAP specifies programming 
    that it believes would violate the advertising ban as ``programming 
    that is predominantly utilized for the transmission of sales 
    presentations or program length commercials, such as home shopping or 
    infomercials, or that otherwise encourages or solicits the purchase of 
    goods and services from commercial entities.'' MAP also argues that 
    because section 336 of the Act does not explicitly permit noncommercial 
    stations to broadcast advertisements on any ancillary or supplementary 
    services, AAPTS/PBS's argument that section 336 extends to both 
    commercial and noncommercial entities is possible only if the 
    inconsistent requirements of section 399B were repealed. MAP notes 
    that, while public television stations should be able to provide some 
    revenue-generating ancillary services, these services must be 
    consistent with the nature of noncommercial public television as set 
    forth in that section.
        16. In reply, AAPTS/PBS acknowledges that the advertisement ban of 
    section 399B will apply to the primary noncommercial broadcast service, 
    but argues that it should not extend to the provision of ancillary and 
    supplementary services on DTV spectrum. AAPTS/PBS points out that 
    section 399B was enacted by Congress in 1981 in an effort to reduce 
    public television's dependence on federal appropriations. Although 
    Congress was also concerned that public broadcasting's primary 
    broadcasting service remain noncommercial, AAPTS/PBS notes that the 
    balance Congress struck in section 399B was to allow such remunerative 
    activities, provided that the public broadcast service remained 
    noncommercial.
        17. AAPTS/PBS also notes that previous Commission decisions have 
    allowed noncommercial licensees to provide subsidiary communications 
    services without regard to whether they include advertisements. AAPTS/
    PBS maintains that even if the section 399B advertising restrictions 
    are found to apply to these services, the Commission has discretion 
    under section 336(a)(2) to allow public TV licensees to include 
    advertiser-supported services if it finds these services to be in the 
    public interest. AAPTS/PBS urges an interpretation in which the 
    advertising ban in section 399B would continue to apply to the primary 
    noncommercial broadcast service, while any ancillary and supplementary 
    use of DTV channels would be free from the restrictions of this 
    section.
        18. AAPTS/PBS's Request for Exemption From Fees under section 
    336(e). In its Petition for Reconsideration of the Fifth Report and 
    Order, AAPTS/PBS requested that the Commission exempt public television 
    licensees from any fee assessed in connection with revenue-generating 
    use of the ancillary or supplementary services on their DTV spectrum 
    ``to the extent that revenues from those services are used to support 
    the licensee's mission-related activities.'' We sought comment in the 
    Fees Proceeding on whether noncommercial television licensees should be 
    exempt from such fees or subject to a nominal fee where they offer 
    ancillary and supplementary services as a source of funding for public 
    television.
        19. In its comments in the Fees Proceeding, AAPTS/PBS argues that 
    public television stations should be exempt from such fees because the 
    statutory purposes of section 336(e)(2) do not apply to services 
    provided by public television licensees. AAPTS/PBS notes that if these 
    revenues would be used to support noncommercial activities, there would 
    be no need to ``recover'' a portion of the value of the spectrum for 
    the public and that an exemption would not result in any ``unjust 
    enrichment''. AAPTS/PBS also argues that, as public television stations 
    are not auctioned, there is no equivalent amount that would have been 
    received at auction. Further, AAPTS/PBS contends that such an exemption 
    would be consistent with other Congressional
    
    [[Page 68725]]
    
    and regulatory policies, and that the Commission has concluded in other 
    proceedings that the imposition of a fee on public broadcasting would 
    dilute the financial support paid to public broadcasting by Congress.
        20. MAP generally supports allowing public broadcasters to be 
    exempt from such fees, but only if they do not provide advertiser-
    supported ancillary and supplementary services. MAP asserts that the 
    statute makes no distinction between noncommercial and commercial 
    licensees, either in their ability to provide advertiser-supported 
    ancillary and supplementary services, or in their obligation to pay 
    fees on such services. We have determined that AAPTS/PBS's request for 
    such exemption should be considered in this proceeding. Accordingly, we 
    seek additional comment on this issue in light of the comments received 
    in the Fees Proceeding and the tentative proposals set forth in this 
    Notice.
    
    III. Request for Comments
    
        21. Noncommercial Educational Television. Public broadcasting's 
    mission has long been to provide quality educational and cultural 
    programming to a wide and diverse audience. Noncommercial educational 
    television stations have also been at the forefront of exploring 
    innovative services and new technologies to accomplish this mission. 
    These stations also appear poised to take full advantage of the 
    opportunities made available by digital technology. We fully recognize 
    the public interest benefits inherent in the services that may be 
    offered by NCE licensees on the digital spectrum.
        22. As we stated in the Fifth Report and Order, granting 
    broadcasters the flexibility to offer the ancillary or supplementary 
    services they choose will help them attract consumers to the service, 
    which will, in turn, speed the transition to digital television. We 
    stated that such flexibility will encourage entrepreneurship and 
    innovation, will contribute to efficient spectrum use, and will expand 
    and enhance use of existing spectrum. We seek comment on whether these 
    same considerations apply to the NCE context.
        23. Throughout the development of the public broadcasting system, 
    both Congress and the Commission have continually balanced the desire 
    to maintain the integrity of its noncommercial status with the fact 
    that public television must have access to adequate funding in order to 
    survive. Congress enacted the Public Broadcasting Act of 1967 in 
    response to increasing public demand for the government to sponsor 
    independent sources of broadcast programming as an alternative to 
    commercial broadcasting. This legislation sought to promote the 
    development of noncommercial, educational broadcasting stations and 
    established the framework for today's public broadcasting system.
        24. Public television has since flourished and developed from an 
    experimental educational service into the valuable and unique 
    programming service that exists today. The Commission has supported the 
    goals of the public broadcasting system and promulgated rules to 
    implement the public broadcasting provisions of the Communications Act. 
    For example, in 1952, recognizing the important and unique role to be 
    served by public television, the Commission reserved spectrum 
    exclusively for the noncommercial broadcasting service.
        25. We are consequently sympathetic to the relief requested in the 
    AAPTS/PBS petition. The petition describes a range of revenue-
    generating ancillary or supplementary services that could help NCE 
    stations flourish in a digital age. We seek comment on these new 
    services and specifically on NCE stations' plans for using excess 
    digital capacity. We note that the costs of converting to digital 
    service will be considerable, and that many NCE stations rely on public 
    funds to provide the build-out to DTV service. At the same time we are 
    sensitive to the concerns raised by MAP that in permitting NCE stations 
    flexibility in providing such services we must be consistent with 
    section 399B and also not undermine their fundamental mission of 
    providing a noncommercial educational broadcast service. To help us 
    determine the limits, if any, on the remunerative activities of NCE 
    licensees on their DTV capacity, we seek comment below on a number of 
    issues.
        26. Noncommercial Educational Television: Funding Issues. Many NCE 
    stations have traditionally received most of their funding from 
    federal, state and local government sources in addition to corporate 
    and viewer contributions. In its request for clarification, AAPTS/PBS 
    notes the uncertainty of continued federal financial support and the 
    tightening of support from the corporate sector. We seek comment on 
    such funding trends and on NCE licensees' specific funding needs to 
    convert to digital and maintain a robust NCE television service. We 
    also seek comment on the appropriate role of the Commission in ensuring 
    that such funding needs are met.
        27. Ancillary or Supplementary Services. In the Fifth Report and 
    Order, we adopted rules implementing section 336 to allow broadcasters 
    the flexibility to respond to the demands of their audience by 
    providing ancillary or supplementary services, including subscription 
    television, providing that these services do not derogate the mandated 
    free, over-the-air program service. As an initial matter, we generally 
    invite comment on AAPTS/PBS's request that we clarify that Sec. 73.621 
    of our rules, which requires public stations to provide a noncommercial 
    service, is not applicable to ancillary or supplementary services 
    provided on DTV capacity. We also seek comment on whether such a 
    clarification is consistent with the provisions of section 399B.
        28. The Communications Act defines a ``noncommercial educational 
    broadcast station'' and ``public broadcast station,'' as ``a 
    noncommercial educational radio or television broadcast station which 
    is owned and operated by a public agency or nonprofit private 
    foundation, cooperation, or association'' or ``is owned and operated by 
    a municipality and which transmits only noncommercial programs for 
    educational purposes.'' In 1981, Congress amended the Communications 
    Act to give public broadcasters more flexibility to generate funds for 
    their operations. As amended, section 399B of the Act permits public 
    stations to provide facilities and services in exchange for 
    remuneration as long as those uses do not interfere with the stations' 
    provision of public telecommunications services. In addition, under 
    Sec. 73.621 of the Commission's rules, public television stations are 
    required to furnish primarily an educational as well as a nonprofit and 
    noncommercial broadcast service.
        29. We have previously been called on to determine the extent to 
    which public television stations can transmit subscription television 
    (``STV'') or other revenue-generating services on their analog channels 
    consistent with the statutory and regulatory requirements we have just 
    described. In particular, in 1984, the Commission considered amending 
    its rules to permit public television stations to engage in 
    subscription television operations. The Commission stated that it 
    ``clearly has the authority [under section 399B of the Act] in 
    particular instances and under certain circumstances to permit STV 
    operation by public television.'' But the Commission expressed sympathy 
    with concerns expressed by some parties in that proceeding that such a 
    rule change could result in public television service, then operating 
    with analog technology, being ``dominated'' by STV. It therefore
    
    [[Page 68726]]
    
    concluded at the time that it should not generally authorize such 
    operation through a rule change.
        30. The Commission nonetheless recognized that STV operations can 
    benefit public stations as a supplementary funding source. It 
    consequently stated that it would permit individual public television 
    stations to engage in STV operations on a waiver basis. The Commission 
    has also given public television stations flexibility in their use of 
    the analog channels in other ways. In particular, the Commission has 
    ruled that noncommercial spectrum, like commercial spectrum, can be 
    used for remunerative ancillary services such as data delivery or 
    teletext provided by NTSC licensees on the vertical blanking interval 
    (VBI) and the video portion of the analog signal in accordance with 
    section 399B of the Act.
        31. The AAPTS/PBS petition raises many of the same legal and policy 
    questions raised by our previous consideration of requests to provide 
    STV and other revenue-generating ancillary services on analog NCE 
    channels. Unlike the previous requests, however, the AAPTS/PBS petition 
    concerns digital television, which offers significant new challenges 
    and opportunities to NCE stations. We are inclined to permit NCE 
    stations to take advantage of these opportunities and offer innovative 
    ancillary and supplementary services that are remunerative and 
    consistent with their educational mission. We therefore seek comment on 
    whether, and under what conditions, NCE licensees should be permitted 
    to use their DTV capacity to offer ancillary or supplementary services, 
    including STV, on a remunerative basis.
        32. In particular, we seek comment on whether and how we should 
    amend Sec. 73.621 of our Rules, which requires NCE stations to provide 
    a noncommercial service that ``primarily'' serves the educational needs 
    of the community. For example, should we extend this requirement to 
    ancillary or supplementary services provided by noncommercial licensees 
    on their DTV capacity? Should we clarify that an NCE licensee's 
    obligation to provide a primarily educational service applies to its 
    entire DTV bitstream? Under this proposal, NCE stations would be 
    permitted to provide ancillary or supplementary services, but still 
    would be required to ensure that their overall digital bitstream was 
    primarily devoted to serving the educational needs of the community. 
    Should we clarify that the requirement to provide a primarily 
    educational service applies only to the single, free-over-the-air 
    broadcast service it is required to provide? We seek comment on these 
    and any other options for amending Sec. 73.621 in this regard.
        33. We also seek comment on whether and how we can permit NCE 
    stations to provide remunerative ancillary or supplementary services in 
    a manner that does ``not interfere with the provision of public 
    telecommunications services'' by such stations as required by section 
    399B of the Act. In particular, we seek comment on whether NCE DTV 
    stations will have the capacity to provide ancillary or supplementary 
    services without interfering with their ability to provide a primarily 
    educational NCE service. We also seek comment on whether such ancillary 
    or supplementary services can provide an important funding source that 
    could facilitate the transition to DTV for NCE stations, and, more 
    generally, enhance their primary mission of providing a robust 
    noncommercial, educational broadcasting service.
        34. We ask commenters specifically to address how the provision of 
    ancillary or supplementary services would affect our noncommercial 
    channel reservation policies, regulatory treatment of noncommercial 
    licensees, and other government support for noncommercial stations. 
    While we are inclined to give NCE stations some flexibility in offering 
    remunerative ancillary or supplementary services, we will continue to 
    expect these stations to adhere to their fundamental mission of 
    providing a noncommercial, educational broadcast service, as required 
    by Sec. 73.621(a) of the Commission's rules. We therefore seek comment 
    on whether parties believe our proposed amendment to Sec. 73.621 should 
    incorporate any particular safeguards regarding a public television 
    station's use of its DTV capacity to provide remunerative services to 
    ensure that its DTV license is primarily being used for a noncommercial 
    educational broadcast service, and that the proceeds of such services 
    are used to support its NCE programming. We also ask commenters to 
    address whether the accounting procedures and funding restrictions 
    outlined in section 399B should apply to the provision of ancillary or 
    supplementary services by NCE licensees on DTV capacity.
        35. We note that in addition to those restrictions imposed by 
    provisions in the Communications Act and the Commission's rules, the 
    commercial activities of NCE stations are also restricted by their 
    status as nonprofit corporations, as well as by state and local 
    government oversight. We seek comment on the scope of these existing 
    limits and oversight and on the extent to which they help ensure that 
    public television stations offering remunerative ancillary or 
    supplementary services continue to serve their mission of providing a 
    noncommercial educational broadcasting service?
        36. Advertising. We also seek comment on how the advertising ban 
    set forth in section 399B of the Communications Act implicates the 
    provision of remunerative services by public DTV stations. Section 399B 
    prohibits a public station from ``making its facilities available to 
    any person for the broadcasting of any advertisement.'' By its plain 
    language, this section would appear to prohibit advertisements on any 
    service that would constitute ``broadcasting,'' while permitting a 
    public DTV station to air advertisements on any ``nonbroadcast'' 
    service. The term ``broadcasting'' is defined in the Communications Act 
    as ``the dissemination of radio communications intended to be received 
    by the public, directly or by the intermediary of relay stations.'' The 
    Commission further clarified the definition of ``broadcasting'' in its 
    1986 Subscription Video proceeding. In that decision the Commission 
    determined that the term ``broadcasting'' as defined by the 
    Communications Act ``refers only to those signals which the sender 
    intends to be received by the indeterminate public.'' We therefore 
    found that ``a necessary condition for the classification of a service 
    as broadcasting is that the licensee's programming is available to all 
    members of the public, without any special arrangements or equipment.'' 
    Based on these criteria, the Commission ruled that subscription 
    television does not constitute broadcasting.
        37. Applying these factors to the issue before us, we tentatively 
    conclude that while section 399B continues to apply to all video 
    broadcast programming streams provided by public DTV stations, it does 
    not apply to any subscription services they provide on their DTV 
    channels since such services do not constitute ``broadcasting.'' We 
    seek comment on this view. We also seek comment on the extent to which 
    section 399B applies to advertising carried on any other non-
    subscription ancillary or supplementary services carried by a public TV 
    station. Finally, we ask parties to address AAPTS/PBS's argument that 
    even if section 399B's advertising restrictions apply to some ancillary 
    or supplementary services, the Commission has discretion under section 
    336(a)(2) of the Act to allow public TV licensees to include 
    advertiser-supported services if it finds
    
    [[Page 68727]]
    
    these services to be in the public interest.
        38. Fees Under section 336. In the Fees Proceeding we determined 
    that the issue of whether ancillary or supplementary services offered 
    by noncommercial licensees are subject to fees should be considered in 
    this proceeding. We take this opportunity to seek additional comment in 
    light of the comments received in the Fees Proceeding and the tentative 
    proposals outlined above. In the event that we clarify that Sec. 73.621 
    does not apply to ancillary or supplementary services provided by 
    noncommercial licensees on their DTV capacity, we seek comment on 
    whether noncommercial licensees should be exempt from DTV fees when 
    they offer ancillary or supplementary services as a source of funding 
    for their mission related activities.
        39. AAPTS/PBS submitted comments in the Fees Proceeding arguing 
    that there is no need to ``recover'' a portion of the value of the DTV 
    spectrum for the public if the revenue is used to support noncommercial 
    services that Congress has declared to be in the public interest. 
    AAPTS/PBS also argues that exemption would not result in any ``unjust 
    enrichment'' because these revenues would be used to support 
    noncommercial activities, and that as public television stations are 
    not auctioned, there is no equivalent amount that would have been 
    received at auction. An exemption from fees would allow public 
    television stations to dedicate greater resources to their mission. 
    Indeed, this reasoning has prompted Congress and the Commission to 
    exempt public television stations from other regulatory and filing 
    fees. We seek comment generally on AAPTS/PBS's arguments to exempt 
    noncommercial licensees from fees for remunerative ancillary or 
    supplementary services offered on their excess digital capacity.
        40. We particularly seek comment on whether such an exemption is 
    consistent with section 336. Specifically, section 336(e)(1) draws no 
    distinction between commercial and noncommercial stations in stating 
    that the Commission ``shall establish a program to assess and collect * 
    * * an annual fee'' from DTV licensees offering subscription-based 
    ancillary or supplementary services. Can this provision, or the 
    criteria for establishing the fee set forth in section 336(e)(2) be 
    interpreted to permit an exemption from such fees for noncommercial 
    licensees? If an exemption is inconsistent with the statute, would a 
    nominal or reduced fee be consistent with the statute? We also ask 
    parties to address MAP's argument that if we allow noncommercial 
    licensees to include advertising in any ancillary or supplementary 
    services, these licensees should pay a fee comparable to that imposed 
    on commercial broadcasters.
    
    IV. Administrative matters
    
        41. To file paper copies formally in this proceeding, you must file 
    an original plus four copies of all comments, reply comments, and 
    supporting comments. If you want each Commissioner to receive a copy of 
    your comments, you must file an original plus nine copies. You should 
    send comments and reply comments to Office of the Secretary, Federal 
    Communications Commission, 445 Twelfth Street, S.W.; TW-A306; 
    Washington, D.C. 20554. Comments and reply comments will be available 
    for public inspection during regular business hours in the FCC 
    Reference Center (Room 239), 1919 M Street, N.W., Washington, D.C. 
    20554.
        42. Comments filed through the ECFS can be sent as an electronic 
    file via the Internet to http://www.fcc.gov.e-file/ecfs.html>. 
    Generally, only one copy of an electronic submission must be filed. If 
    multiple docket or rulemaking numbers appear in the caption of this 
    proceeding, however, commenters must transmit one electronic copy of 
    the comments to each docket or rulemaking number referenced in the 
    caption. In completing the transmittal screen, commenters should 
    include their full name, Postal Service mailing address, and the 
    applicable docket or rulemaking number. Parties may also submit an 
    electronic comment by Internet e-mail. To get filing instructions for 
    e-mail comments, commenters should send am e-mail to ecfs@fcc.gov, and 
    should include the following words in the body of the message, ``get 
    form jboley@fcc.gov and to Timothy 
    Fain, OMB Desk Officer, 10236 NEOB, 725-17th Street, NW, Washington, DC 
    20503 or via the Internet to fain__t@al.eop.gov.
        44. Ex Parte Rules. This proceeding will be treated as a ``permit-
    but-disclose'' proceeding. Ex parte presentations are permissible if 
    disclosed in accordance with Commission rules, except during the 
    Sunshine Agenda period when presentations, ex parte or otherwise, are 
    generally prohibited. Persons making oral ex parte presentations are 
    reminded that a memorandum summarizing a presentation must contain a 
    summary of the substance of the presentation and not merely a listing 
    of the subjects discussed. More than a one or two sentence description 
    of the views and arguments presented is generally required. See 47 CFR 
    1.1206(b)(2), as revised. Additional rules pertaining to oral and 
    written presentations are set forth in Sec. 1.1206(b).
        45. Initial Regulatory Flexibility Analysis. As required by the 
    Regulatory Flexibility Act, see 5 U.S.C. 603, the Commission has 
    prepared an Initial Regulatory Flexibility Analysis (IRFA) of the 
    possible impact on small entities of the proposals suggested in this 
    document. The IRFA is set forth as Attachment A. Written public 
    comments are requested with respect to the IRFA. These comments must be 
    filed in accordance with the same filing deadlines for comments on the 
    rest of the NPRM, but they must have a separate and distinct heading,
    
    [[Page 68728]]
    
    designating the comments as responses to the IRFA. The Office of Public 
    Affairs, Reference Operations Division, will send a copy of this NPRM, 
    including the IRFA, to the Chief Counsel for Advocacy of the Small 
    Business Administration, in accordance with the Regulatory Flexibility 
    Act.
        46. Accordingly, it is ordered that pursuant to authority contained 
    in section 4(i), 303, and 336 of the Communications Act of 1934, as 
    amended, 47 U.S.C. 154(i), 303, 307 and 336, this Notice of Proposed 
    Rulemaking is adopted.
        47. It is further ordered that the Commission's Office of Public 
    Affairs, Reference Operations Division, SHALL SEND a copy of this 
    Notice, including the Initial Regulatory Flexibility Analysis, to the 
    Chief Counsel for Advocacy of the Small Business Administration.
        48. Additional Information. For additional information on this 
    proceeding, please contact Jane Gross or Robert Somers, Policy and 
    Rules Division, Mass Media Bureau (202) 418-2130.
    
    Initial Regulatory Flexibility Analysis
    
        49. As required by the Regulatory Flexibility Act (RFA), the 
    Commission has prepared this Initial Regulatory Flexibility Analysis 
    (IRFA) of the possible significant economic impact on small entities by 
    the policies and rules proposed in the present Notice of Proposed 
    Rulemaking. Written public comments are requested on this IRFA. 
    Comments must be identified as responses to the IRFA and must be filed 
    by the deadlines for comments on the IRFA provided above in paragraph 
    46. The Commission will send a copy of the NPRM, including this IRFA, 
    to the Chief Counsel for Advocacy of the Small Business Administration. 
    See 5 U.S.C. 603(a). In addition, the NPRM and IRFA (or summaries 
    thereof) will be published in the Federal Register. See id.
    Need For and Objectives of the Proposed Rule Change
        50. In the Fifth Report and Order the Commission adopted rules 
    permitting broadcasters to offer feeable ancillary or supplementary use 
    of digital television (DTV) capacity. In their Petition for 
    Reconsideration, the Association of America's Public Television 
    Stations and the Public Broadcasting Service (AAPTS/PBS) requested 
    clarification on the ability of public television stations to use 
    excess capacity on DTV channels for commercial purposes. Media Access 
    Project and other public interest parties jointly opposed this request, 
    arguing that while public television stations should be able to provide 
    some revenue-generating ancillary and supplementary services, these 
    services must be consistent with the noncommercial nature of public 
    television as set forth in section 399B of the Communications Act, the 
    provision restricting advertising by these stations. AAPTS/PBS also 
    requested that the Commission exempt, to the extent feasible, public 
    television licensees from any obligation to pay fees when they offer 
    ancillary services on their DTV capacity as a source of funding for 
    their public television operation.
        51. The petition describes a range of revenue-generating ancillary 
    or supplementary services that could help noncommercial educational 
    (``NCE'') stations flourish in a digital age. The Notice in this 
    proceeding notes that the costs of converting to digital service will 
    be considerable, and that many NCE stations rely on public funds to 
    provide the build-out to DTV service. This Notice seeks comment on 
    these new services and on whether, and under what conditions, NCE 
    licensees should be permitted to use their DTV capacity to offer 
    ancillary or supplementary services, including subscription television, 
    on a remunerative basis. This Notice also seeks comment on whether and 
    in what circumstances NCE stations should be subject to fees for these 
    ancillary or supplementary services.
        52. Legal Basis: Authority for the actions proposed in this Notice 
    may be found in section 4(i), 303 and 336 of the Commissions Act of 
    1934, as amended, 47 U.S.C. 154(i), 303, 307 and 336.
        53. Description and Estimate of the Number of Small Entities to 
    Which the Rules Would Apply: The RFA directs agencies to provide a 
    description of and, where feasible, an estimate of the number of small 
    entities that may be affected by the proposed rules, if adopted. The 
    RFA generally defines the term ``small entity `` as having the same 
    meaning as the terms ``small business,'' ``small organization,'' and 
    ``small governmental jurisdiction.'' The RFA generally defines the term 
    ``small organization'' to mean ``any not-for-profit enterprise which is 
    independently owned and operated and is not dominant in its field.'' A 
    small organization is generally ``any not-for-profit enterprise which 
    is independently owned and operated and is not dominant in its field.'' 
    Nationwide, as of 1992, there were approximately 275,801 small 
    organizations. Below, we further describe and estimate the number of 
    small entity licensees and regulatees that may be affected by the 
    proposed rules, if adopted.
        54. The proposed rules and policies will apply to television 
    broadcasting licensees, particularly those television stations licensed 
    to operate on channels reserved as ``noncommercial educational.'' 
    Television broadcasting stations consist of establishments primarily 
    engaged in broadcasting visual programs by television to the public, 
    except cable and other pay television services. Included in this 
    industry are commercial, religious, educational, and other television 
    stations. Also included are establishments primarily engaged in 
    television broadcasting and which produce taped television program 
    materials. There were 1,509 television stations operating in the nation 
    in 1992, of which 362 were noncommercial educational stations. That 
    number has remained fairly constant as indicated by the approximately 
    1,583 operating television broadcasting stations in the nation as of 
    August 31, 1998, of which 368 were noncommercial educational stations.
        55. In addition to owners of operating television stations, any 
    entity who seeks or desires to obtain a television broadcast license, 
    particularly for a noncommercial educational station, may be affected 
    by the proposals contained in this item. The number of entities that 
    may seek to obtain a noncommercial educational television broadcast 
    license is unknown.
        56. We seek comment on these estimates and data regarding the 
    number of small entities affected by the proposals in this Notice.
    Reporting, Recordkeeping, and Other Compliance Requirements
        57. The Commission is not proposing any new or modified reporting, 
    recordkeeping, information collection, or compliance requirements in 
    this proceeding.
    Any Significant Alternatives Minimizing the Impact on Small Entities 
    and Consistent with the Stated Objectives
        58. This Notice solicits comment on a variety of alternatives 
    discussed herein. Any significant alternatives presented in the 
    comments will be considered. This proposal may ultimately benefit all 
    noncommercial educational television stations. We seek comment on the 
    alternatives proposed in this Notice and on whether there is a 
    significant economic impact on any class of small licensees or 
    permittees as a result of any of our proposed approaches.
    
    [[Page 68729]]
    
    Federal Rules that Overlap, Duplicate, or Conflict with the Proposed 
    Rules
        59. The initiatives and proposed rules raised in this proceeding do 
    not overlap, duplicate or conflict with any other rules.
    
    List of Subjects in 47 CFR Part 73
    
        Radio broadcasting.
    
    Federal Communications Commission.
    Magalie Roman Salas,
    Secretary.
    [FR Doc. 98-33007 Filed 12-11-98; 8:45 am]
    BILLING CODE 6712-01-P
    
    
    

Document Information

Published:
12/14/1998
Department:
Federal Communications Commission
Entry Type:
Proposed Rule
Action:
Proposed rule.
Document Number:
98-33007
Dates:
Comments are due on or before January 28, 1999; reply comments are due on or before March 1, 1999.
Pages:
68722-68729 (8 pages)
Docket Numbers:
MM Docket No. 98-203, FCC 98-304
PDF File:
98-33007.pdf
CFR: (1)
47 CFR 73.621